Recently added Case Studies

LifeBouy Hand Washing Campaign

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Lifebouy (HUL) took up the opportunity at the Maha Kumbh Mela, Allahabad in association with OgilvyAction to spread the importance of washing hands as a preventive measure to avoid diarrhea. The Lifebuoy Handwashing c...

Corona (China) “Win an Island” – Case Study

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This case study demonstrates how Corona, a Mexican beer brand, got itself noticed by Chinese consumers by tapping into Chinese culture.

Coca Cola – Phone Booth Campaign – UAE

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A large portion of the UAE’s population is made up of blue-collar workers from the Asian Subcontinent making the lowest wages in the country. These workers averaged around $6 a day, making it difficult to pay for even...

HUL Active Wheel Rural Mobile Campaign – Case Study

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Objective: To reach a target audience that is extremely price conscious and that has no access to media and smartphone technology. Solution: Launch a mobile activation model around the concept of missed calls. Wherei...

Amazon India – Aur Dikhao Campaign – Case Study

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Objective: Disrupt India’s established and powerful leaders in e-commerce and online shopping in a unique and different way. Solution: Amazon capitalized on the popular phrase among shoppers in India, “Aurdikhao” (Sh...

Toyota: Try My Hybrid

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The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Mercedes-Benz Tweet Race

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The Mercedes-Benz Tweet Race was the world's first twitter campaign which included Social Powered Cars.  The campaign had almost 30,000 active participants with over 72,000 Facebook Fans and 77,000 Twitter Followers w...

Chevrolet: Chevy Game Time

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Super Bowl, the biggest TV advertising day in America, has become a crowded place. With over 50 advertisers competing for viewers' attention, how do you stand out? We decided to add another screen. Chevy Game Time ...

Toyota: Prius Goes Plural

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Lexus: #LexusInstafilm Case study

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Lexus brought together over 200 Instagrammers for the "world's first creative collaboration." While we don't believe that it is the world's first... they had a brilliant idea. Their goal was to make a film featuring t...

Carnival Cruise Lines: Didja Ever

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Mahindra: Spark the Rise

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Mahindra's Spark the Rise Campaign is one of the few Indian Crowd-sourced Campaigns that have generated excellent ideas & publicity with the Brand's Communication Strategy. Watch the video to learn how did they en...

Volkswagen Polo: “Polowers”

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Twitter Case Study. Fuel the car with your tweets :P

Toyota Prius C: Game of Life

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Delikatesy Centrum: This ad uses Cookies!

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“Accepting cookie-duty” is required by Polish law and European Union directives. It’s annoying, boring… but not always! Check how we managed to put cookies into an interesting products promotion for a nationwide chain...

Ikea: World’s First Website on Instagram

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The World's First website on Instagram!

Ikea: Great Home Studies

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IKEA proved that it has solution even for the most weird families.

Metro Trains: Dumb Ways to Die

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Dumb Ways to Die is a public service announcement campaign by Metro Trains in Melbourne, Victoria, Australia, to promote rail safety. The campaign video went viral through sharing and social media starting in November...

Terre des Hommes: Sweetie

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Have you ever heard of webcam child sex tourism (WCST)? It’s basically men from rich countries pay children in poor countries to perform sexual acts in front of webcams. While tens of thousands of kids are abused in t...

Save The Children: Every Beat Matters

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People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...

Cebu Pacific: Rain Codes

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Cape Town Tourism: Branded Content Case Study

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Above is the Cannes Lions Branded Content Gold Cape Town Tourism Case Study. Most tourism brands are gifted with big media and productions budgets. We didn't have that luxury. But we did have a beautiful city we wa...

The Palau Pledge Case Study [Tourism]

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Legends help Palau preserve its past. But can they protect their future?

MTS India: Free Wi-Fi Thrash Bin At NH7 Music Festival

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The NH 7 Weekender is considered one of the happiest music festival in India. With the fun and music comes the responsibility of cleaning all the garbage left behind by the music lovers. That's when MTS India decided...

MoneyControl.com – RockTheSabha

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Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...

MTS Drone Stage Case Study

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This year when MTS India came onboard to power the Bacardi NH7 Music Festival, not only did they give musicians a platform to get voted and then play on the MTS Discover Stage, but they extended the concept of becomin...

TAGWORDS – Cannes Lions 2018 – Case Study

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Tagwords leverages the ubiquity of Google search by replacing a billboard image with a search phrase. Viewers who followed the instructions found historical images of musicians enjoying (or wasting) Budweiser--images ...

Vodafone Fakka: Mobile Micro Recharge

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Google: Voice Search London Campaign

10.55K Views0 Comments

Coca Cola First Ever Drinkable Advertising Campaign

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80% of the millennials have never tried Coke Zero. The challenge was to create a campaign that would grab the attention of the ever elusive & uninterested millennial with one main goal: to drive trial. Coca Cola crea...

The Hidden Flag – Case Study

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The Federation, Spain’s largest organization for LGBT+ rights, sent six activists from six different countries to Russia. Each person wore the shirt from their home country and together they formed the Rainbow flag.

Recently Added

ACE ABN AMRO campaign

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The Drum Experience Awards 2019 with its ‘Game Changers’ campaign for ABN AMRO.

LifeBouy Hand Washing Campaign

710 Views0 Comments

Lifebouy (HUL) took up the opportunity at the Maha Kumbh Mela, Allahabad in association with OgilvyAction to spread the importance of washing hands as a preventive measure to avoid diarrhea. The Lifebuoy Handwashing c...

Corona (China) “Win an Island” – Case Study

634 Views0 Comments

This case study demonstrates how Corona, a Mexican beer brand, got itself noticed by Chinese consumers by tapping into Chinese culture.

Coca Cola – Phone Booth Campaign – UAE

563 Views0 Comments

A large portion of the UAE’s population is made up of blue-collar workers from the Asian Subcontinent making the lowest wages in the country. These workers averaged around $6 a day, making it difficult to pay for even...

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