WBCS Team / Added Videos
4.74K Views0 Comments0 Likes
This Case Study is among the first case studies to leverage the Pinterest platform for marketing a brand.
7.45K Views0 Comments0 Likes
What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...
4.60K Views0 Comments0 Likes
Atlantic Canadians have been playing the lottery for years — with little idea as to where their money was going. Lack of accessible information left citizens in the dark about the Atlantic Lottery. In partnership with...
4.28K Views0 Comments0 Likes
For the CP3.VI launch, Wieden + Kennedy created a live "frozen" moment using a chain of Chris Paul doubles in Venice Beach, CA. What unfolds is a unique traction story of how CP3 cuts through L.A.
5.50K Views1 Comments0 Likes
Here is the latest ‘Happiness’ project from Coca-Cola, this time from Korea, where a huge interactive dancing vending machine was created, rewarding people who completed the tasks with free drinks, the harder the chal...
5.74K Views0 Comments0 Likes
The Pedigree Adoption Drive was one of the dog adoption initiatives driven for a cause. This campaign did win the brand a Canes 2012 Award. The interesting piece in this case study is to understand that offline promot...
4.37K Views0 Comments0 Likes
An on ground Mobile Innovation at Turquoise Cottage, Delhi using QR code as an admittance stamp. The QR code gave access to the Mobile website which featured upcoming offers at different hours of the night! Sweet init...
4.94K Views0 Comments0 Likes
This is a business case study of how Ikea changed their packaging to an eco-friendly package format.
5.11K Views0 Comments0 Likes
Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to find an innovative way to celebrate the impact that Volksw...
5.57K Views0 Comments0 Likes
A quick case study on the Los Angeles website.
4.34K Views0 Comments0 Likes
Nöjesbladet, is an Online weekend guide to offers that make a weekend awesome. But since most friends like to stay indoors, the agency worked on a solution that takes them outdoors with the most exciting experience of...
5.01K Views0 Comments0 Likes
Hoe to turn Facebook users around? This is what Sony Ericsson exactly did!
6.11K Views1 Comments2 Likes
Mahindra's Spark the Rise Campaign is one of the few Indian Crowd-sourced Campaigns that have generated excellent ideas & publicity with the Brand's Communication Strategy. Watch the video to learn how did they en...
4.79K Views0 Comments0 Likes
Nike's I AM PLAYR Case Study takes the dream of living the life of a professional footballer to the next level, a game which marries social gaming with big brands such as Nike and Alfa Romeo. I AM PLAYR offers a uniqu...
4.53K Views0 Comments2 Likes
Jordan joined up with Wieden + Kennedy in New York to announce the launch of thenew Jordan Melo M8 shoe. This innovative use of 3D projection technology demonstrates how brands can use iconic locations at night in new...
5.09K Views0 Comments0 Likes
One of the unique experiential campaign by Carlsberg that deserves a mention is something that cinema goers in Clapham experienced! What if Kelly Brooks served you Carlsberg? :-)
5.84K Views0 Comments1 Likes
Pro Infirmis conducts an experiment: there are only a few people who don`t have empathy with disabled people. Nevertheless, the passenger seat in the public bus next to Fabian often stays empty. Handicapped people are...
4.93K Views0 Comments0 Likes
The iAd always gave exciting opportunities for brands to engage audiences with innovative campaigns. This is one of them!
4.86K Views0 Comments0 Likes
"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.
16.44K Views0 Comments0 Likes
Here is an experiential campaign that is a little different… Ogilvy Paris set out to drive acquisition for Europcar’s Auto Liberte, a service that aims to have you renting cars instead of buying them. So, they devised...
4.01K Views0 Comments0 Likes
Challenge Introduce a new category of lightweight drywall in the midst of the industry's worst recession. The new product, Sheetrock UltraLight Panels, are 30 percent lighter and 40 percent stronger than regular drywa...
4.79K Views0 Comments1 Likes
Your smartphone becomes the key for Facebook, Twitter, Gmail... Publicité, marketing créativité www.llllitl.fr The Software "Ford Keyfree Login" automatically logs in and logs out your web accounts as you approach yo...
10.00K Views0 Comments0 Likes
4.37K Views0 Comments0 Likes
Could zombies live among us? We transformed a few New Yorkers to find out.
4.83K Views0 Comments0 Likes
This is a Twitter campaign that Brandmovers ran for launching Iconic British apparel brand Superdry in India. A very similar campaign that can be mapped to would be the Mercedez-Benz Tweet Race which we had shared ear...
9.05K Views0 Comments2 Likes
An exciting interactive mural to engage travellers with an innovative experience of flying to each city hosted at the Delta Sky 360 Club.
4.76K Views0 Comments0 Likes
A Brilliant Case Study by Razerfish in activating a Digital Campaign for Axe called the Anarchy that was targeted to Women.
5.04K Views0 Comments0 Likes
This is a very neat idea by using an integrated campaign to promote Pizza Hut's $10 Any Pizza Deal using the only social medium on this planet -People.
5.07K Views0 Comments0 Likes
5.58K Views0 Comments0 Likes
5.80K Views0 Comments0 Likes
Sure Oreo is an awesome brand when it comes to engaging people with its kidvertising tactics but this campaign purely ran on Facebook with content innovation. The campaign gained huge interaction with a combination of...
6.04K Views0 Comments1 Likes
Most of us have seen & played their incredible Pleasure Hunt Campaigns on the Web. This time, Magnum decided to take it offline at Amsterdam. However they used a similar concept used in the Swedish Post Campaign: ...