Category: Consumer Goods

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Ford: Roadshow Experience

4.67K Views1 Comments

Big Bold Grolch – Case Study

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Grolsch has a distinctive flavour profile that stands out from its rivals. The big, bold flavour is delivered discretely behind a quirky, Dutch exterior. While other beers shout, with nothing to back it up, Grolsch is...

Oreo: Daily Twist Case study

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Sure Oreo is an awesome brand when it comes to engaging people with its kidvertising tactics but this campaign purely ran on Facebook with content innovation. The campaign gained huge interaction with a combination of...

Cocacola: Polar Bears Super Bowl Case Study

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Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Rihanna Doritos Late Nights

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Case Study of Doritos' Late Night 360 project with Rihanna's music video of "Who's that Chick" and its release concert taking place all over the world.

Pepsi Refresh Project

5.05K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

Coca-cola: The Dance Vending Machine

5.26K Views1 Comments

Here is the latest ‘Happiness’ project from Coca-Cola, this time from Korea, where a huge interactive dancing vending machine was created, rewarding people who completed the tasks with free drinks, the harder the chal...

Margaritaville Case Study

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The re-launch of the Mixed Drink Maker from Margaritaville!

Kraft: ID Gum

5.88K Views0 Comments

Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...

A Hunter Shoots the Bear

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For the first time Tippex engaged viewers on Youtube and allowed them to change the name of a video and to rewrite the story. They called it the Tippexperience. It started with a video called "a hunter shoots a bear"....

Khortitsa Vodka: Ice Case Study

4.52K Views0 Comments

A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.

Woolmark – Fashion by Feelings

4.78K Views0 Comments

How to engage a new generation of wool consumer with a social media campaign by circul8.com.au Have a look at the results!

Volkswagen: Street Quest

4.98K Views0 Comments

Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to find an innovative way to celebrate the impact that Volksw...

Le Club Perrier

4.69K Views0 Comments

"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.

BGH Microwaves: World’s First Microwave that sings

4.44K Views0 Comments

When Saatchi & Saatchi got the brief to launch a new campaign for BGH Microwaves, they came up with something the World stopped & bought! Lesson: If its awareness you want, be unique and make sure people noti...

Toyota: Try My Hybrid

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The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Toyota Prius C: Game of Life

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Corona: Find your Beach

6.38K Views0 Comments

Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...

Nike: Dance to Draw

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Nike worked on a really cool experiential event to launch their shoes calling it the Air Force 1 project!

Adidas: Window Shopping

4.73K Views0 Comments

Adidas NEO is taking window shopping to a new level with an interactive digital window concept that connects to your smartphone. Now it is possible to shop at our store after hours without an app or scanning a QR code...

Desparados Beer – YouTube Takeover

4.55K Views0 Comments

Lunchables: Now with Fruit Launch

5.41K Views0 Comments

Andes Beer Tele Transporter

4.63K Views0 Comments

Andes steps up a notch as man's best friend with the Teletransporter. It gives men a "peace of mind" when it comes to assuring their beloved girlfriends that they're not out partying

Kotex: An Xiaoqi collaboration with Kotex gets girls talking about periods in China!

4.93K Views1 Comments

"I am An Xiaoqi" Wo shi An Xiaoqi is a video entertainment series Thoughtful China Creative started in December 2011. Targeted at a young female demographic in 1st - 3rd tier cities throughout China this series cente...

Contrex: Ma Contrexperience

4.68K Views0 Comments

Skittles: Skittling Championships

4.88K Views0 Comments

Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP. Our task was to plan, create and launch an online campaign f...

Lacta : The Love Story

4.32K Views1 Comments

To promote Lacta chocolate bar in Greece, Kraft Foods & OgilvyOne Athens crowdsourced a 27-minute branded-entertainment film, involving the audience in everything from writing to casting and styling the actors. So...

Avonmore: Peakfresh.ie Case Study

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Peakfresh.ie celebrates the fact that Avonmore provide only the very freshest milk from a select group of Irish farmers. We made a website that tells the story of Avonmore milk from glass to grass, with the help of Bo...

JELL-O Pudding Face

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This is what Kraft's Jell-O Pudding did to turn frowns upside down on Twitter.

Skittles – Update the Rainbow

4.74K Views0 Comments

Using The Super Mega Rainbow Updater Facebook fans visiting the UK Skittles page could post their current status update to a call centre operator. The operators read each update out loud before posting the video back ...

Pizza Hut: Juan Time

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Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Bulls Eye: BulldozerBQ

8.82K Views0 Comments

Nike Basketball – Black Mumba

4.86K Views0 Comments

When Kobe Bryant steps on the court, he transforms into his alter ego, The Black Mamba. Kobe has millions of fans across the globe, so we decided to give them the power to transform Kobe digitally. We developed a cust...

Akbank – Jazz Festival Case Study

5.09K Views0 Comments

Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...

TimTam: Truly Madly Tim Tam

4.96K Views0 Comments

Allen Solly: Tweeple powered launch

4.70K Views0 Comments

To launch the new Autumn Winter collection with us, we went social and carried out 'India's first Tweeple powered billboard!' There are 52 Fridays in a year, and 52 Shirts were up for the grabs. We launched the Hot F...

Cocacola: Romanian Swap

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Cocacola has brought smiles to millions around the world & this time they wanted to do the same in Romania. This is how they did it!

H&M: Fashion Tags

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H&M wanted us to make their online shopping experience better. We created H&M Fashion Tag, a plug-in that lets you tag your H&M clothing in any photo or video.

Lexus ES: Interactive Print. Creative News

4.65K Views0 Comments

Using Lexus created technology called CinePrint, the ad comes to life only when you take an iPad and put it behind the printed ad in the October 15 issue of Sports Illustrated. A Lexus ES 2013 turns on its headlights,...

Granata Pet: Check in, Snack out

5.20K Views0 Comments

The German pet food brand uses a Foursquare-empowered billboard to create buzz amongst... dogs!

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