Category: Beverages

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Polar Beer: The Cell Phone Nullifier

20.55K Views1 Comments

This might be the most social product ever built. The Polar Beer Cell Phone Nullifier. A product that blocks all cell phone reception, including Wifi, 3G .etc while you’re within 5 feet of the device, so that you can ...

Heineken’s Champion League Match V/S Musical Concert

9.91K Views0 Comments

If you’re a soccer fan, you’ll understand. If you’re not, well, suffice it to say that Europeans (Italians, especially) are (in general) crazy about soccer. So when Heineken staged a fake classical music concert at th...

Pepsi: Jeff Gordon Test Drive Case Study

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Riding along with Gordon and the salesman is a prominently displayed can of Pepsi Max ... because the video is a commercial. Uploaded to Youtube by Pepsi on Tuesday, the video racked up more than 7 million views by Th...

Skyfall – Unlock the 007 in you with Coke Zero

9.62K Views0 Comments

Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. However, the tickets weren't free. People had to go the extr...

Cocacola: Share a Coke Case Study

8.48K Views0 Comments

Coca-Cola: Mini Me

7.96K Views0 Comments

Coca-Cola Israel Rewards Fans With Mini, 3-D Printed Versions Of Themselves. Go behind the scenes and find out how they did it.

Cocacola: Happiness Dispenser Campaign

6.78K Views0 Comments

The first coke dispenser machine that gives free wifi data credits.

Corona: Find your Beach

6.46K Views0 Comments

Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...

Kingfisher: The Good Times Dispenser

6.46K Views0 Comments

In the month of October every year, beer lovers in India begin to count down the days to the country’s most loved beer festival – Kingfisher’s The Great Indian Octoberfest. In 2013, the brand decided to enhance the us...

Heineken – The Candidate

6.32K Views0 Comments

Standard questions. Prepared answers. If job interviews are all the same, how to find the right talent among 1734 applicants?

Bacardi Walk The Line: Drink Responsibly

6.23K Views0 Comments

Watch what happens when an age old sobriety test receives a quirky digital twist! Bacardi - Walk The Line. Ensuring responsible drinking, the installation challenges drunk revelers to walk straight, or else... Watch t...

Cocacola: Polar Bears Super Bowl Case Study

6.20K Views0 Comments

Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Cocacola: Chok Case Study

5.92K Views0 Comments

Coca-Cola China's TV ad for the Hong Kong market invited viewers to use their smartphones to "chok" bottle caps flying across their TV screens. A well-timed waggle of the phone would catch a cap on the phone's screen,...

Chivas Regal: Art of Hosting (a party)

5.83K Views0 Comments

Coca Cola: Sing For Me Vending Machine

5.57K Views0 Comments

The Coca-Cola Sing For Me Machine. You sing a Christmas carol for it and it returns the favor with a Coke. Spreading the Christmas spirit one song at the time

Shiner: Bocklove.com Case Study

5.52K Views0 Comments

How a 100 old beer brand brought back the love they lost through an integrated campaign

Cocacola: Romanian Swap

5.35K Views0 Comments

Cocacola has brought smiles to millions around the world & this time they wanted to do the same in Romania. This is how they did it!

Heineken U Code

5.33K Views0 Comments

This video is a case study showing Heineken's campaign on Heineken Open'er Festival.

Coca-cola: The Dance Vending Machine

5.31K Views1 Comments

Here is the latest ‘Happiness’ project from Coca-Cola, this time from Korea, where a huge interactive dancing vending machine was created, rewarding people who completed the tasks with free drinks, the harder the chal...

Heineken: Social Christmas Tree

5.19K Views0 Comments

For 2011's festive celebrations, Heineken has created what could possibly be the world's most social Christmas tree. Send your friends a unique festive greeting at http://www.socialtree.sg and watch it come alive as a...

Pepsi Likers

5.13K Views0 Comments

How did Pepsi create a community of Pepsi drinkers? They matched their interests in a unique way & then made them compete with each other!

Lyons: Puts the talk into tea

5.09K Views0 Comments

Rothco developed a campaign by putting conversations where it should be with a powerful integrated media strategy.

Pepsi Refresh Project

5.08K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

Nescafe: Cover Photo Unveil Case Study

4.99K Views0 Comments

Carlsberg: 3D TV Cinema Experience

4.97K Views0 Comments

One of the unique experiential campaign by Carlsberg that deserves a mention is something that cinema goers in Clapham experienced! What if Kelly Brooks served you Carlsberg? :-)

Bundaberg Rum: Watermark CSR Case Study

4.94K Views0 Comments

In late 2010 and early 2011, a series of devastating floods hit the province of Queensland in Australia, turning the entire state into a disaster area and forcing the evacuation of thousands of people. The widespread ...

Perrier: The Perrier Mansion

4.76K Views0 Comments

The iAd always gave exciting opportunities for brands to engage audiences with innovative campaigns. This is one of them!

Margaritaville Case Study

4.72K Views0 Comments

The re-launch of the Mixed Drink Maker from Margaritaville!

Le Club Perrier

4.72K Views0 Comments

"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.

Contrex: Ma Contrexperience

4.71K Views0 Comments

Andes Beer Tele Transporter

4.68K Views0 Comments

Andes steps up a notch as man's best friend with the Teletransporter. It gives men a "peace of mind" when it comes to assuring their beloved girlfriends that they're not out partying

Jim Beam Ghost Bar

4.67K Views0 Comments

Carlsberg’s Biker Stunt at the theatre

4.61K Views0 Comments

Carlsberg stunts in Belgium with 148 bikers in a movie theatre. Some innocent couples want to take their seat, but the room is filled with not-so- friendly gentlemen... How will they react?

Pepsi: Tweet20 Case Study

4.61K Views0 Comments

This is the first ever cricket tournament on twitter. One of the innovative campaigns a brand could run only using Twitter. Although the experience might not be as great as Wheat thins, for a campaign that might have ...

Desparados Beer – YouTube Takeover

4.59K Views0 Comments

Khortitsa Vodka: Ice Case Study

4.55K Views0 Comments

A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.

Big Bold Grolch – Case Study

4.29K Views0 Comments

Grolsch has a distinctive flavour profile that stands out from its rivals. The big, bold flavour is delivered discretely behind a quirky, Dutch exterior. While other beers shout, with nothing to back it up, Grolsch is...

Coopers 62 ‘You know who you are’

4.18K Views0 Comments

Developed for the national launch of Coopers 62, this integrated campaign invites people to help define the new Pilsner by contributing a bit of themselves to the brand. Integrated across outdoor, print, online, telev...

Switcheroo

3.98K Views0 Comments

As part of its 'Switcheroo' campaign, The Australian energy drink V challenged young Swedes to write whatever they want on a friend´s Facebook wall for one hour. Their only problem is that their friend could update yo...