Category: Digital

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Axe: Susan Glenn Case Study

7.76K Views2 Comments

Dela: Say something Wonderful

7.12K Views2 Comments

We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Mahindra: Spark the Rise

6.57K Views1 Comments

Mahindra's Spark the Rise Campaign is one of the few Indian Crowd-sourced Campaigns that have generated excellent ideas & publicity with the Brand's Communication Strategy. Watch the video to learn how did they en...

Pepsi Refresh Project

5.40K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

Lacta : The Love Story

4.60K Views1 Comments

To promote Lacta chocolate bar in Greece, Kraft Foods & OgilvyOne Athens crowdsourced a 27-minute branded-entertainment film, involving the audience in everything from writing to casting and styling the actors. So...

MoneyControl.com – RockTheSabha

6.18K Views1 Comments

Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...

Volkswagen Polo: “Polowers”

6.46K Views1 Comments

Twitter Case Study. Fuel the car with your tweets :P

Dexter: Trans-media Case Study

6.01K Views1 Comments

Scandinavian Airlines: Pair of QR Codes

6.74K Views1 Comments

Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Snapple: Best Stuff on Earth

5.93K Views0 Comments

Snapple needed to reclaim their 'Best Stuff on Earth' brand essence and engage their devoted fans in the digital environment. Campfire created a unique program that celebrated fan behaviors, fueled conversations and r...

Ikea: The E-Folder Case Study

4.69K Views0 Comments

How would you tell your customers that you store the most organized folders in the World?

McDonald’s – Make Your Own Burger

6.03K Views0 Comments

Sodimac And La Casa Eco – Skip This Behavior

4.82K Views0 Comments

Case study around a beautifully executed pre-roll campaign from Sodimac and La Casa Eco. Developed by Draft FCB Mayo Digital in Chile. Encourages users to skip a behavior rather than skip an ad.

Medtronic Resolute Integrity Case Study

6.27K Views0 Comments

Playboy: Viral Bunnies

4.45K Views0 Comments

Watch it, you'll get the message :-) Safe for under 18's too!

U.S Cellular: Call Someone Who Cares

5.24K Views0 Comments

A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.

Snickers: You are not you, when you’re hungry!

7.06K Views0 Comments

To build on the digital success of the campaign activation in Twitter last year, Snickers came up with a new way to tell their 'You're Not You When You're Hungry' story in the digital space. AMV BBDO & Mediacom wo...

Ikea: Great Home Studies

9.78K Views0 Comments

IKEA proved that it has solution even for the most weird families.

Nöjesbladet: The Invite

4.61K Views0 Comments

Nöjesbladet, is an Online weekend guide to offers that make a weekend awesome. But since most friends like to stay indoors, the agency worked on a solution that takes them outdoors with the most exciting experience of...

LEGO: Duplo Evolution

5.08K Views0 Comments

Visit Melbourne: Remote Control Tourist

7.36K Views0 Comments

The Melbourne Remote Control Tourist brings the unique experiences of Melbourne to life in real time via social media. Users can track and control a team of urban explorers with helmet-mounted streaming video.

Bing: D-code JayZ

5.23K Views0 Comments

If you are going to take on Google at search then you are going to have to hire some heavy hitters which is exactly what Bing did when they brought in Jay Z and developed this brilliant innovative campaign to help lau...

Ikea: Catalogue for Rent

4.78K Views0 Comments

How would you make sure that your catalogue is placed in a customers house without being thrown away? Ikea shows you how!

Campaign: CSDD – IZVADĪTĀJS, Case-Study

5.86K Views0 Comments

There's Just One Glass Between A Driver And A Pall-bearer. Road Traffic Safety Directorate Is Warning You: Don't Drive Drunk!

Lacta: Love in the end

5.36K Views0 Comments

Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...

Dominoes Pizza – You got 30 minutes

4.31K Views0 Comments

Dominoes wanted to create a sensation during the Superbowl & they wanted to create two applications - Pizza Tracker & Pizza Builder. This case study shows what they did to set the stage.

Skittles: Skittling Championships

6.01K Views0 Comments

Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP. Our task was to plan, create and launch an online campaign f...

Avonmore: Peakfresh.ie Case Study

6.67K Views0 Comments

Peakfresh.ie celebrates the fact that Avonmore provide only the very freshest milk from a select group of Irish farmers. We made a website that tells the story of Avonmore milk from glass to grass, with the help of Bo...

Ikea 365 Day Campaign

5.56K Views0 Comments

Ikea wanted to show that they were more than just a store that feature a few products. In order to show it, they created a campaign with smart media planning and highly compact video production techniques. Watch this ...

Sony Ericsson: Xperiments

5.22K Views0 Comments

Hoe to turn Facebook users around? This is what Sony Ericsson exactly did!

Kraft: ID Gum

6.33K Views0 Comments

Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...

KFC: Little Money Big Fun Campaign

6.27K Views0 Comments

MCM Pizza

6.11K Views0 Comments

MCM is a French cable TV channel that used to only show music videos. The new MCM revamped its programme grid to propose an explosive mix of Mangas, Monster Truck Show, Wrestling, Sexy girls & Zombies movies. With...

Ikea: In the Kitchen

5.00K Views0 Comments

One of the newest campaigns we have seen so far & we think it might lead to a different phase in marketing is called Interactive Video Marketing. The only other website apart from Ikea's that uses this approach is...

Magnum: 5 Kisses Case Study

6.46K Views0 Comments

A mobile case study of Magnum 5 Kisses

Pringles: Endless Banner

6.22K Views0 Comments

CHALLENGE An iconic brand with unique packaging, Pringles was looking for an innovative way to engage with its community. The main objective of this campaign was to make consumers think about Pringles—even when they'r...

Save The Children: Every Beat Matters

7.71K Views0 Comments

People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...

WWF: How do you experience death?

4.90K Views0 Comments

The Siberian tiger is being exterminated by poachers. To bring this to the attention of the public WWF made their target feel like preys. 20 years ago there were 3000 tigers in Russia. Now there are about 500 only.

Khortitsa Vodka: Ice Case Study

4.83K Views0 Comments

A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.

Kaizers Orchestra: Anti-Piracy Campaign

4.38K Views0 Comments

Afraid of Piracy? Wait until you watched how they pulled this campaign off! Presenting the Case study of Kaizers Orchestras' release of the single "Hjerteknuser"