Category: Digital

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JELL-O Pudding Face

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This is what Kraft's Jell-O Pudding did to turn frowns upside down on Twitter.

Oscar Mayor: The Great American Bacon Barter Case Study

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Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...

Terre des Hommes: Sweetie

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Have you ever heard of webcam child sex tourism (WCST)? It’s basically men from rich countries pay children in poor countries to perform sexual acts in front of webcams. While tens of thousands of kids are abused in t...

Tata Docomo: Facebook Ads Hyper Personalization

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How do you make sure your Facebook Ads are not ignored? Well, Put the persons name on it!

Cocacola: Share a Coke Case Study

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Ikea: Great Home Studies

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IKEA proved that it has solution even for the most weird families.

Microsoft: Graphing the Game

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For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...

M&M: Find Red Case Study

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How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.

RyanAir: Shut the F*ck Up!

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Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers. AWARDS: GOLD Clio Awards 2013 ...

Digital Kitchen: Meet Stanley

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What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...

Save The Children: Every Beat Matters

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People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...

Axe Apollo

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In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

Visit Melbourne: Remote Control Tourist

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The Melbourne Remote Control Tourist brings the unique experiences of Melbourne to life in real time via social media. Users can track and control a team of urban explorers with helmet-mounted streaming video.

Axe: Susan Glenn Case Study

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Intel and Toshiba’s “The Beauty Inside”

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"The Beauty Inside" is the story of a guy named Alex who wakes up every day as a different person. He is always the same person on the inside, but on the outside, he is somebody else. When he meets Leah and falls in l...

Doritos #BoldStage Case Study

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Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...

Snickers: You are not you, when you’re hungry!

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To build on the digital success of the campaign activation in Twitter last year, Snickers came up with a new way to tell their 'You're Not You When You're Hungry' story in the digital space. AMV BBDO & Mediacom wo...

Corona: Find your Beach

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Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...

Toyota: Prius Goes Plural

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Dela: Say something Wonderful

6.45K Views2 Comments

We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Carnival Cruise Lines: Didja Ever

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Avonmore: Peakfresh.ie Case Study

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Peakfresh.ie celebrates the fact that Avonmore provide only the very freshest milk from a select group of Irish farmers. We made a website that tells the story of Avonmore milk from glass to grass, with the help of Bo...

Pizza Hut: Juan Time

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Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Scandinavian Airlines: Pair of QR Codes

6.29K Views1 Comments

Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Axe: Young & Mature Case Study

6.25K Views0 Comments

One of kind video experience! Watch with 3D glasses!

Cocacola: Polar Bears Super Bowl Case Study

6.25K Views0 Comments

Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Mr. Delivery: Fire the Chef

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Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?

Mahindra: Spark the Rise

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Mahindra's Spark the Rise Campaign is one of the few Indian Crowd-sourced Campaigns that have generated excellent ideas & publicity with the Brand's Communication Strategy. Watch the video to learn how did they en...

Magnum: 5 Kisses Case Study

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A mobile case study of Magnum 5 Kisses

Kraft: ID Gum

5.98K Views0 Comments

Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...

Temptations: KittyCat Hijack

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Temptations are so irresistible, that when you shake a bag, real cats come out from hiding. But what would happen if we put the same irresistible shake online? We created KittyCat Hijack to find out.

Land Lakes: Cheese Chatter Case Study

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Medtronic Resolute Integrity Case Study

5.87K Views0 Comments

Chivas Regal: Art of Hosting (a party)

5.87K Views0 Comments

LEGO: Festival of Play

5.78K Views0 Comments

Pringles: Endless Banner

5.74K Views0 Comments

CHALLENGE An iconic brand with unique packaging, Pringles was looking for an innovative way to engage with its community. The main objective of this campaign was to make consumers think about Pringles—even when they'r...

McDonald’s – Make Your Own Burger

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The North Face, Red Flags

5.67K Views0 Comments

To position The North Face as the pioneering, authentic outdoor brand in China, we developed an integrated campaign that brought the outdoor lifestyle closer to the consumer.

Volkswagen Polo: “Polowers”

5.66K Views1 Comments

Twitter Case Study. Fuel the car with your tweets :P

Pedigree Adoption Drive

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The Pedigree Adoption Drive was one of the dog adoption initiatives driven for a cause. This campaign did win the brand a Canes 2012 Award. The interesting piece in this case study is to understand that offline promot...

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