Category: Email

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Lacta: Love in the end

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Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...

Axe Apollo

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In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

Jesus Loves Kit-Kat

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In march 2009 there where 3 Jesus sightings in quick succession: in a cushion, on Google Earth, and in a meteorite. We spotted a fantastic Have a break, have a KitKat opportunity here. One day before Easter, we sent ...

Medtronic Resolute Integrity Case Study

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Mr. Delivery: Fire the Chef

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Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?

Scandinavian Airlines: Pair of QR Codes

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Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Save The Children: Every Beat Matters

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People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...