Category: Microsite
Stride: Mad Intense Gum Case Study
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Stride Gum: Spit out your gum, or we’ll find you!
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Leo Morejon led social media marketing for Stride Gum for three years while at JWT (World’s Best-known Marketing Communications Brand). Along with writing all the social media content and maintaining social channel...
Cocacola: Share a Coke Case Study
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Ikea: Great Home Studies
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IKEA proved that it has solution even for the most weird families.
Terre des Hommes: Sweetie
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Have you ever heard of webcam child sex tourism (WCST)? It’s basically men from rich countries pay children in poor countries to perform sexual acts in front of webcams. While tens of thousands of kids are abused in t...
Microsoft: Graphing the Game
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For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...
Census Australia: Run That Town
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Run That Town is a strategy game with a twist. Use real Census data to discover who's who in your area, and make decisions that will sway popular opinion in your favour. Choose from hundreds of projects for your town ...
Axe Apollo
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In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...
Intel and Toshiba’s “The Beauty Inside”
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"The Beauty Inside" is the story of a guy named Alex who wakes up every day as a different person. He is always the same person on the inside, but on the outside, he is somebody else. When he meets Leah and falls in l...
Pizza Hut: Juan Time
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Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.
Land Lakes: Cheese Chatter Case Study
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Becel Moms Case Study
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Doritos #BoldStage Case Study
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Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...
Campaign: CSDD – IZVADĪTĀJS, Case-Study
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There's Just One Glass Between A Driver And A Pall-bearer. Road Traffic Safety Directorate Is Warning You: Don't Drive Drunk!
McDonald’s – Make Your Own Burger
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Axe: Young & Mature Case Study
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One of kind video experience! Watch with 3D glasses!
360i: Twinter Wonderland Case Study
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In the wake of experiencing the devastation of Hurricane Sandy firsthand, and just a few weeks before the holidays, we wanted to use our talents for the greater good—using the annual agency holiday card as the platfor...
Shiner: Bocklove.com Case Study
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How a 100 old beer brand brought back the love they lost through an integrated campaign
Save The Children: Every Beat Matters
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People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...
Temptations: KittyCat Hijack
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Temptations are so irresistible, that when you shake a bag, real cats come out from hiding. But what would happen if we put the same irresistible shake online? We created KittyCat Hijack to find out.
Chivas Regal: Art of Hosting (a party)
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Lacoste: Lacoste Live Launch
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How to launch a clothing collection to consumers with an immersive experience? Go ahead! Watch the video!
Lacta: Love in the end
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Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...
Oscar Mayor: The Great American Bacon Barter Case Study
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Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...
Margaritaville Case Study
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The re-launch of the Mixed Drink Maker from Margaritaville!
Kraft: ID Gum
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Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...
LEGO: Duplo Evolution
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LEGO: Festival of Play
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Nike: Young Masters, Beijing, China
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May 2007 marks the kick off of Beijing City Attack, Nike's latest basketball challenge for China's youth. Based on the philosophy and visual style of Baqi, the capital's unique form of streetball, the campaign is comp...
Carnival Cruise Lines: Didja Ever
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Dela: Say something Wonderful
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We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...
AT&T: A Gift That Money Can’t Buy
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For this years AT&T Youth Holiday campaign, users were able to share once in a lifetime gifts so incredible they were virtually priceless! The personalized gifts "that money can't buy" were sent out in the hopes o...
Volkswagen Polo: “Polowers”
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Twitter Case Study. Fuel the car with your tweets :P
Citroen DS4 Manifesto Case Study
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Pepsi Likers
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How did Pepsi create a community of Pepsi drinkers? They matched their interests in a unique way & then made them compete with each other!
Khortitsa Vodka: Ice Case Study
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A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.
Skittles: Skittling Championships
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Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP. Our task was to plan, create and launch an online campaign f...
U.S Cellular: Call Someone Who Cares
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A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.
Skittles: Telekinize The Rainbow
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Here’s a new way to play with Skittles in a campaign from Australia called ‘Telekinize The Rainbow’. A Facebook app that allows you to control a single Skittle with your mind… Err… Eyes, in an interactive, multi-user ...