Category: Microsite

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Playboy: Viral Bunnies

4.40K Views0 Comments

Watch it, you'll get the message :-) Safe for under 18's too!

Axe Apollo

7.62K Views0 Comments

In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

LEGO: Festival of Play

6.02K Views0 Comments

Huggies Go Pro

5.12K Views0 Comments

Pushing parents buttons like pro's Mccann Digital Israel created a facebook hook that was sure to lure even the most hardened anti-FB parent. Upload a video of your kid, and have a personalized soundtrack staring Zohe...

Ikea: The E-Folder Case Study

4.62K Views0 Comments

How would you tell your customers that you store the most organized folders in the World?

360i: Twinter Wonderland Case Study

4.89K Views0 Comments

In the wake of experiencing the devastation of Hurricane Sandy firsthand, and just a few weeks before the holidays, we wanted to use our talents for the greater good—using the annual agency holiday card as the platfor...

Dominoes Pizza – You got 30 minutes

4.26K Views0 Comments

Dominoes wanted to create a sensation during the Superbowl & they wanted to create two applications - Pizza Tracker & Pizza Builder. This case study shows what they did to set the stage.

U.S Cellular: Call Someone Who Cares

5.14K Views0 Comments

A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.

Canon “Photochains”

4.46K Views0 Comments

This integrated campaign, created by Leo Burnett Sydney, is designed to create a new form of social networking, based on sharing the inspiration behind photographs.

Nöjesbladet: The Invite

4.55K Views0 Comments

Nöjesbladet, is an Online weekend guide to offers that make a weekend awesome. But since most friends like to stay indoors, the agency worked on a solution that takes them outdoors with the most exciting experience of...

LEGO: Duplo Evolution

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Lacta : The Love Story

4.54K Views1 Comments

To promote Lacta chocolate bar in Greece, Kraft Foods & OgilvyOne Athens crowdsourced a 27-minute branded-entertainment film, involving the audience in everything from writing to casting and styling the actors. So...

Ikea: Catalogue for Rent

4.74K Views0 Comments

How would you make sure that your catalogue is placed in a customers house without being thrown away? Ikea shows you how!

Axe: Young & Mature Case Study

6.47K Views0 Comments

One of kind video experience! Watch with 3D glasses!

Skittles: Skittling Championships

5.24K Views0 Comments

Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP. Our task was to plan, create and launch an online campaign f...

Microsoft: Graphing the Game

8.52K Views0 Comments

For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...

American ROM

4.51K Views0 Comments

American Rom, a campaign of deception run in Romania in 2010, has won the Grand Prix in the Promo & Activation Lions at Cannes International Festival of Creativity. Romania’s ROM, manufactured by Kandia Dulce, is ...

Sony Ericsson: Xperiments

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Hoe to turn Facebook users around? This is what Sony Ericsson exactly did!

Yes TV: Meet Deus

4.69K Views0 Comments

The glorious digital campaign for DEUS, a new TV series on 'yes' satellite TV. This Campaign used Cookies to shock users through the Digital World.

Pepsi Refresh Project

5.33K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

Khortitsa Vodka: Ice Case Study

4.79K Views0 Comments

A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.

Margaritaville Case Study

4.99K Views0 Comments

The re-launch of the Mixed Drink Maker from Margaritaville!

Union Insurance: The Pink Squad

5.28K Views0 Comments

Launch Union Insurance company as the 10th car insurance company on the market of mandatory car insurance. The challenge was how to engage people and attract their attention towards the brand while being in a low invo...

Pepsi Likers

5.39K Views0 Comments

How did Pepsi create a community of Pepsi drinkers? They matched their interests in a unique way & then made them compete with each other!

JELL-O Pudding Face

32.44K Views0 Comments

This is what Kraft's Jell-O Pudding did to turn frowns upside down on Twitter.

Nike: I AM PLAYR Case Study

4.98K Views0 Comments

Nike's I AM PLAYR Case Study takes the dream of living the life of a professional footballer to the next level, a game which marries social gaming with big brands such as Nike and Alfa Romeo. I AM PLAYR offers a uniqu...

GMP: Raffles Place Ghost

4.76K Views0 Comments

This Human Resources Campaign won - Effies 2009: Grand Prix Winner & 1 Gold - Spikes Asia 2009: 3 Golds & 1 Bronze - Media Magazines Top 5 Campaigns for Asia-Pacific in 2008

Akbank – Jazz Festival Case Study

5.55K Views0 Comments

Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...

Digital Kitchen: Meet Stanley

7.82K Views0 Comments

What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...

Citroen DS4 Manifesto Case Study

5.23K Views0 Comments

Dark Knight: Why So Serious? – Batman

5.09K Views0 Comments

In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film's "Why So Serious?" tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds ...

Le Club Perrier

4.97K Views0 Comments

"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.

Lacta: Love in the end

5.29K Views0 Comments

Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...

Big Bold Grolch – Case Study

4.57K Views0 Comments

Grolsch has a distinctive flavour profile that stands out from its rivals. The big, bold flavour is delivered discretely behind a quirky, Dutch exterior. While other beers shout, with nothing to back it up, Grolsch is...

Atlantic Lottery: Ask Away

4.73K Views0 Comments

Atlantic Canadians have been playing the lottery for years — with little idea as to where their money was going. Lack of accessible information left citizens in the dark about the Atlantic Lottery. In partnership with...

Volkswagen Polo: “Polowers”

6.33K Views1 Comments

Twitter Case Study. Fuel the car with your tweets :P

Coopers 62 ‘You know who you are’

4.46K Views0 Comments

Developed for the national launch of Coopers 62, this integrated campaign invites people to help define the new Pilsner by contributing a bit of themselves to the brand. Integrated across outdoor, print, online, telev...

Superdry: #Superdrive Campaign

4.98K Views0 Comments

This is a Twitter campaign that Brandmovers ran for launching Iconic British apparel brand Superdry in India. A very similar campaign that can be mapped to would be the Mercedez-Benz Tweet Race which we had shared ear...

Lacoste: Lacoste Live Launch

5.43K Views0 Comments

How to launch a clothing collection to consumers with an immersive experience? Go ahead! Watch the video!