Category: Digital

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Axe: Heaven on Earth

5.12K Views0 Comments

Wouldn't it be great to unlock the mysteries behind the 3 Axe Angels living in a house. This time 'Axe' gave men to look into the dark side through a different perspective :-)

MoneyControl.com – RockTheSabha

6.32K Views1 Comments

Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...

Carnival Cruise Lines: Didja Ever

7.06K Views0 Comments

Cocacola: Polar Bears Super Bowl Case Study

6.92K Views0 Comments

Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Nike+Present Fuelband Campaign

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Nike introduced one of an innovative kind of experience with NikeFuel Missions, the first game powered by your everyday movement. It appears that to advance in the game one would require to do some serious running and...

Magnum: 5 Kisses Case Study

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A mobile case study of Magnum 5 Kisses

Nike: Young Masters, Beijing, China

5.72K Views0 Comments

May 2007 marks the kick off of Beijing City Attack, Nike's latest basketball challenge for China's youth. Based on the philosophy and visual style of Baqi, the capital's unique form of streetball, the campaign is comp...

Coopers 62 ‘You know who you are’

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Developed for the national launch of Coopers 62, this integrated campaign invites people to help define the new Pilsner by contributing a bit of themselves to the brand. Integrated across outdoor, print, online, telev...

Pedigree Adoption Drive

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The Pedigree Adoption Drive was one of the dog adoption initiatives driven for a cause. This campaign did win the brand a Canes 2012 Award. The interesting piece in this case study is to understand that offline promot...

Coca Cola First Ever Drinkable Advertising Campaign

96 Views0 Comments

80% of the millennials have never tried Coke Zero. The challenge was to create a campaign that would grab the attention of the ever elusive & uninterested millennial with one main goal: to drive trial. Coca Cola crea...

LEGO: Festival of Play

6.19K Views0 Comments

Playboy: Viral Bunnies

4.52K Views0 Comments

Watch it, you'll get the message :-) Safe for under 18's too!

Yellow Pages – Hidden Pizza

5.02K Views0 Comments

Yellow Pages has broken away from its traditional testimonial style in its Hidden Pizza Restaurant campaign. The campaign created by Clemenger Proximity Melbourne is part of Yellow Pages annual campaign designed to sh...

Stride Innovative Banner Ad

5.38K Views0 Comments

A very interesting Banner Ad that entices the user to interact with itself for a long time. One such user held on for 67 minutes. Watch the video to learn how did Stride pull of this stunt?

U.S Cellular: Call Someone Who Cares

5.35K Views0 Comments

A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.

Becel Moms Case Study

4.80K Views0 Comments

Einstein’s Chalkboard – Case Study

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National Geographic 'Genius' created a Twitter-Powered Chalkboard Robot to show off the genius of Einstein, which is also the focus of the series.The Chalkbot brings the inventor's brilliant mind to life via a chalkbo...

Nike: I AM PLAYR Case Study

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Nike's I AM PLAYR Case Study takes the dream of living the life of a professional footballer to the next level, a game which marries social gaming with big brands such as Nike and Alfa Romeo. I AM PLAYR offers a uniqu...

LEGO: Duplo Evolution

5.15K Views0 Comments

Visit Melbourne: Remote Control Tourist

7.44K Views0 Comments

The Melbourne Remote Control Tourist brings the unique experiences of Melbourne to life in real time via social media. Users can track and control a team of urban explorers with helmet-mounted streaming video.

Dominoes Pizza – You got 30 minutes

4.39K Views0 Comments

Dominoes wanted to create a sensation during the Superbowl & they wanted to create two applications - Pizza Tracker & Pizza Builder. This case study shows what they did to set the stage.

Union Insurance: The Pink Squad

5.43K Views0 Comments

Launch Union Insurance company as the 10th car insurance company on the market of mandatory car insurance. The challenge was how to engage people and attract their attention towards the brand while being in a low invo...

360i: Twinter Wonderland Case Study

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In the wake of experiencing the devastation of Hurricane Sandy firsthand, and just a few weeks before the holidays, we wanted to use our talents for the greater good—using the annual agency holiday card as the platfor...

Chevrolet ‘Sonic’ Campaign – Case Study

120 Views0 Comments

Chevrolet launched a series of YouTube videos for the Chevy 'Sonic' campaign, supported by a full suite of YouTube & Google ads. They saw a net increase in subscribers on their YouTube channel, as well as increase...

Volkswagen: The People’s Car Project

5.39K Views0 Comments

In 2011, Volkswagen commenced its People's Car Project in China to create crowdsourced concepts of the VW of the future. More than 33 million people visited the site, and three concepts were created from the inputs: t...

Corona: Find your Beach

7.34K Views0 Comments

Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...

Skittles: Skittling Championships

6.09K Views0 Comments

Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP. Our task was to plan, create and launch an online campaign f...

Land Lakes: Cheese Chatter Case Study

6.33K Views0 Comments

GMP: Raffles Place Ghost

4.88K Views0 Comments

This Human Resources Campaign won - Effies 2009: Grand Prix Winner & 1 Gold - Spikes Asia 2009: 3 Golds & 1 Bronze - Media Magazines Top 5 Campaigns for Asia-Pacific in 2008

Le Club Perrier

5.07K Views0 Comments

"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.

Ikea 365 Day Campaign

5.65K Views0 Comments

Ikea wanted to show that they were more than just a store that feature a few products. In order to show it, they created a campaign with smart media planning and highly compact video production techniques. Watch this ...

Visa – Solving the Credit Card Consumption issue

5.64K Views0 Comments

Visa wanted to increase the understanding that it is safer to book a travel holiday on credit rather than with cash. They partnered with Lonely Planet and as a result became the travel guide that is missing when booki...

Akbank – Jazz Festival Case Study

5.68K Views0 Comments

Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...

Axe: Young & Mature Case Study

6.62K Views0 Comments

One of kind video experience! Watch with 3D glasses!

Let it Ring!

4.24K Views0 Comments

Calling and driving is responsible for more and more accidents a year in Belgium. OVK Parents of Child Road Victims wanted to make people aware of the danger.

Turquoise Cottage: Buddy Stamp

4.68K Views0 Comments

An on ground Mobile Innovation at Turquoise Cottage, Delhi using QR code as an admittance stamp. The QR code gave access to the Mobile website which featured upcoming offers at different hours of the night! Sweet init...

Khortitsa Vodka: Ice Case Study

4.88K Views0 Comments

A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.

Nike – Dream Crazy – Ad Campaign – Case Study

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The campaign dropped Nike into the center of a cultural storm, but ultimately changed the marketing conversation and helped to propel sales, earning the brand several major awards. "Don't ask if your dreams are crazy....