9.24K Views0 Comments1 Likes
Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers. AWARDS: GOLD Clio Awards 2013 ...
4.65K Views0 Comments0 Likes
Watch it, you'll get the message :-) Safe for under 18's too!
6.93K Views0 Comments1 Likes
Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.
5.63K Views1 Comments0 Likes
The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...
5.67K Views0 Comments0 Likes
How did Pepsi create a community of Pepsi drinkers? They matched their interests in a unique way & then made them compete with each other!
6.43K Views0 Comments0 Likes
The Pedigree Adoption Drive was one of the dog adoption initiatives driven for a cause. This campaign did win the brand a Canes 2012 Award. The interesting piece in this case study is to understand that offline promot...
12.84K Views0 Comments1 Likes
Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...
5.05K Views0 Comments0 Likes
Nöjesbladet, is an Online weekend guide to offers that make a weekend awesome. But since most friends like to stay indoors, the agency worked on a solution that takes them outdoors with the most exciting experience of...
5.87K Views0 Comments1 Likes
May 2007 marks the kick off of Beijing City Attack, Nike's latest basketball challenge for China's youth. Based on the philosophy and visual style of Baqi, the capital's unique form of streetball, the campaign is comp...
5.27K Views0 Comments0 Likes
Nike's I AM PLAYR Case Study takes the dream of living the life of a professional footballer to the next level, a game which marries social gaming with big brands such as Nike and Alfa Romeo. I AM PLAYR offers a uniqu...
5.15K Views0 Comments1 Likes
Nike introduced one of an innovative kind of experience with NikeFuel Missions, the first game powered by your everyday movement. It appears that to advance in the game one would require to do some serious running and...
390 Views0 Comments0 Likes
Nike was seen as a cool product brand, not as a performance partner. So Nike’s objective was to disrupt the marketplace by helping athletes. Nike actually helped athletes “Just Do It.”
5.52K Views0 Comments0 Likes
When Kobe Bryant steps on the court, he transforms into his alter ego, The Black Mamba. Kobe has millions of fans across the globe, so we decided to give them the power to transform Kobe digitally. We developed a cust...
1.85K Views0 Comments2 Likes
The campaign highlighted the plight of women in India and how a society would fail or fails if the ‘Queen’ is powerless. The ‘Powerless Queen’ was launched as an online chess game within which one player had to play w...
6.05K Views0 Comments0 Likes
To launch the MTV Mobile Plan, MTV decided to go with something they were always known for - Music. The challenge was to create a never before seen content through music.
6.78K Views0 Comments1 Likes
Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?
5.13K Views0 Comments1 Likes
In order to promote sales between 18-24 year olds and increase brand awareness R.Hansil created the Mini Match Program, using social media and interactive design to build the MINI Brand and increase sales among up and...
8.89K Views0 Comments0 Likes
For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...
4.36K Views0 Comments0 Likes
A Social Campaign, run majorly on Youtube with interactive features linking to other videos on the channel. The campaign quickly gained momentum on various media channels as it was one of the most innovative ideas in ...
6.52K Views0 Comments0 Likes
6.36K Views0 Comments1 Likes
MCM is a French cable TV channel that used to only show music videos. The new MCM revamped its programme grid to propose an explosive mix of Mangas, Monster Truck Show, Wrestling, Sexy girls & Zombies movies. With...
6.25K Views0 Comments1 Likes
6.93K Views1 Comments2 Likes
Mahindra's Spark the Rise Campaign is one of the few Indian Crowd-sourced Campaigns that have generated excellent ideas & publicity with the Brand's Communication Strategy. Watch the video to learn how did they en...
6.77K Views0 Comments1 Likes
A mobile case study of Magnum 5 Kisses
9.69K Views0 Comments5 Likes
How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.
6.02K Views0 Comments0 Likes
4.35K Views0 Comments0 Likes
Calling and driving is responsible for more and more accidents a year in Belgium. OVK Parents of Child Road Victims wanted to make people aware of the danger.
5.28K Views0 Comments0 Likes
5.19K Views0 Comments0 Likes
"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.
6.45K Views0 Comments0 Likes