Category: Digital

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The North Face, Red Flags

6.43K Views0 Comments

To position The North Face as the pioneering, authentic outdoor brand in China, we developed an integrated campaign that brought the outdoor lifestyle closer to the consumer.

LEGO: Festival of Play

6.42K Views0 Comments

Skittles: Skittling Championships

6.37K Views0 Comments

Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP. Our task was to plan, create and launch an online campaign ...

McDonald’s – Make Your Own Burger

6.34K Views0 Comments

Dexter: Trans-media Case Study

6.32K Views1 Comments

Shiner: Bocklove.com Case Study

6.29K Views0 Comments

How a 100 old beer brand brought back the love they lost through an integrated campaign

Snapple: Best Stuff on Earth

6.21K Views0 Comments

Snapple needed to reclaim their 'Best Stuff on Earth' brand essence and engage their devoted fans in the digital environment. Campfire created a unique program that celebrated fan behaviors, fueled conversations and r...

MTV: Gif Me More Party Case Study

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To launch the MTV Mobile Plan, MTV decided to go with something they were always known for - Music. The challenge was to create a never before seen content through music.

Campaign: CSDD – IZVADĪTĀJS, Case-Study

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There's Just One Glass Between A Driver And A Pall-bearer. Road Traffic Safety Directorate Is Warning You: Don't Drive Drunk!

Lunchables: Now with Fruit Launch

6.08K Views0 Comments

Discover Los Angeles

6.05K Views0 Comments

A quick case study on the Los Angeles website.

Nike: Young Masters, Beijing, China

5.95K Views0 Comments

May 2007 marks the kick off of Beijing City Attack, Nike's latest basketball challenge for China's youth. Based on the philosophy and visual style of Baqi, the capital's unique form of streetball, the campaign is comp...

Akbank – Jazz Festival Case Study

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Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...

Ikea 365 Day Campaign

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Ikea wanted to show that they were more than just a store that feature a few products. In order to show it, they created a campaign with smart media planning and highly compact video production techniques. Watch this ...

Lacoste: Lacoste Live Launch

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How to launch a clothing collection to consumers with an immersive experience? Go ahead! Watch the video!

Visa – Solving the Credit Card Consumption issue

5.84K Views0 Comments

Visa wanted to increase the understanding that it is safer to book a travel holiday on credit rather than with cash. They partnered with Lonely Planet and as a result became the travel guide that is missing when booki...

LAFA: How did you use your number?

5.83K Views0 Comments

The Stockholm Aids Prevention Program yet ran another campaign that was mind blowing! Watch & enjoy!

H&M: Fashion Tags

5.79K Views0 Comments

H&M wanted us to make their online shopping experience better. We created H&M Fashion Tag, a plug-in that lets you tag your H&M clothing in any photo or video.

Pepsi Likers

5.75K Views0 Comments

How did Pepsi create a community of Pepsi drinkers? They matched their interests in a unique way & then made them compete with each other!

Pepsi Refresh Project

5.70K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

U.S Cellular: Call Someone Who Cares

5.68K Views0 Comments

A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.

Union Insurance: The Pink Squad

5.66K Views0 Comments

Launch Union Insurance company as the 10th car insurance company on the market of mandatory car insurance. The challenge was how to engage people and attract their attention towards the brand while being in a low invo...

Lacta: Love in the end

5.64K Views0 Comments

Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...

Volkswagen: The People’s Car Project

5.61K Views0 Comments

In 2011, Volkswagen commenced its People's Car Project in China to create crowdsourced concepts of the VW of the future. More than 33 million people visited the site, and three concepts were created from the inputs: t...

Stride Innovative Banner Ad

5.61K Views0 Comments

A very interesting Banner Ad that entices the user to interact with itself for a long time. One such user held on for 67 minutes. Watch the video to learn how did Stride pull of this stunt?

Nike Basketball – Black Mumba

5.60K Views0 Comments

When Kobe Bryant steps on the court, he transforms into his alter ego, The Black Mamba. Kobe has millions of fans across the globe, so we decided to give them the power to transform Kobe digitally. We developed a cust...

Census Australia: Run That Town

5.59K Views0 Comments

Run That Town is a strategy game with a twist. Use real Census data to discover who's who in your area, and make decisions that will sway popular opinion in your favour. Choose from hundreds of projects for your town ...

The World Park Campaign

5.58K Views0 Comments

The project known as The World Park, an event and campaign created for New York's Parks and Recreation group, launched in Central Park on Arbor Day weekend 2010. The event received over 1,500 participants and has been...

Canal+: Being the Bear

5.54K Views0 Comments

Volkswagen: Street Quest

5.54K Views0 Comments

Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to find an innovative way to celebrate the impact that Volksw...

Bing: D-code JayZ

5.52K Views0 Comments

If you are going to take on Google at search then you are going to have to hire some heavy hitters which is exactly what Bing did when they brought in Jay Z and developed this brilliant innovative campaign to help lau...

Citroen DS4 Manifesto Case Study

5.51K Views0 Comments

Sony Ericsson: Xperiments

5.49K Views0 Comments

Hoe to turn Facebook users around? This is what Sony Ericsson exactly did!

Dark Knight: Why So Serious? – Batman

5.44K Views0 Comments

In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film's "Why So Serious?" tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds ...

Huggies Go Pro

5.39K Views0 Comments

Pushing parents buttons like pro's Mccann Digital Israel created a facebook hook that was sure to lure even the most hardened anti-FB parent. Upload a video of your kid, and have a personalized soundtrack staring Zohe...

Woolmark – Fashion by Feelings

5.38K Views0 Comments

How to engage a new generation of wool consumer with a social media campaign by circul8.com.au Have a look at the results!

Volkswagen: Twitter Zoom Case Study

5.37K Views0 Comments

Volkswagen Brazil recently sponsored one of the biggest music festival in Sao Paulo Brazil, the Planeta Terra Festival, where they decided to promote the Fox. Through a mashup of Twitter, Google maps and real world pr...

LEGO: Duplo Evolution

5.35K Views0 Comments

Margaritaville Case Study

5.34K Views0 Comments

The re-launch of the Mixed Drink Maker from Margaritaville!

Jung Von Matt: Recruitment Drive

5.33K Views0 Comments

A very creative way to search for new talented Art Directors: Put your job offer into the dummy text on lipsum.com and let the creatives copy your job offer in their layouts.