Category: Digital

Sort: Date | Title | Views | | Comments | Random Sort Descending
View:

Sony Ericsson: Xperiments

5.42K Views0 Comments

Hoe to turn Facebook users around? This is what Sony Ericsson exactly did!

Microsoft: Graphing the Game

8.89K Views0 Comments

For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...

Ikea: Catalogue for Rent

4.97K Views0 Comments

How would you make sure that your catalogue is placed in a customers house without being thrown away? Ikea shows you how!

Shiner: Bocklove.com Case Study

6.21K Views0 Comments

How a 100 old beer brand brought back the love they lost through an integrated campaign

Coopers 62 ‘You know who you are’

4.72K Views0 Comments

Developed for the national launch of Coopers 62, this integrated campaign invites people to help define the new Pilsner by contributing a bit of themselves to the brand. Integrated across outdoor, print, online, telev...

Pedigree Adoption Drive

6.43K Views0 Comments

The Pedigree Adoption Drive was one of the dog adoption initiatives driven for a cause. This campaign did win the brand a Canes 2012 Award. The interesting piece in this case study is to understand that offline promot...

Coca Cola First Ever Drinkable Advertising Campaign

481 Views0 Comments

80% of the millennials have never tried Coke Zero. The challenge was to create a campaign that would grab the attention of the ever elusive & uninterested millennial with one main goal: to drive trial. Coca Cola crea...

LEGO: Festival of Play

6.34K Views0 Comments

Ikea: In the Kitchen

5.20K Views0 Comments

One of the newest campaigns we have seen so far & we think it might lead to a different phase in marketing is called Interactive Video Marketing. The only other website apart from Ikea's that uses this approach is...

Sodimac And La Casa Eco – Skip This Behavior

5.04K Views0 Comments

Case study around a beautifully executed pre-roll campaign from Sodimac and La Casa Eco. Developed by Draft FCB Mayo Digital in Chile. Encourages users to skip a behavior rather than skip an ad.

Truva’s Broken Hearts

4.97K Views0 Comments

The digital personalized media campaign, for Tnuva's Chocolate Dessert.

Pizza Hut: Juan Time

6.93K Views0 Comments

Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Nike – Dream Crazy – Ad Campaign – Case Study

662 Views0 Comments

The campaign dropped Nike into the center of a cultural storm, but ultimately changed the marketing conversation and helped to propel sales, earning the brand several major awards. "Don't ask if your dreams are crazy....

Yellow Chocolate

4.81K Views0 Comments

This Case Study won the Cannes Gold Media Lion in 2010. Yellow Pages went about changing the perception of the color of chocolate by creating a Yellow chocolate that would symbolize the brand.

Scandinavian Airlines: Pair of QR Codes

6.99K Views1 Comments

Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Axe: Susan Glenn Case Study

8.17K Views3 Comments

RyanAir: Shut the F*ck Up!

9.24K Views0 Comments

Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers. AWARDS: GOLD Clio Awards 2013 ...

Amazon India – Aur Dikhao Campaign – Case Study

604 Views0 Comments

Objective: Disrupt India’s established and powerful leaders in e-commerce and online shopping in a unique and different way. Solution: Amazon capitalized on the popular phrase among shoppers in India, “Aurdikhao” (Sh...

O2: Bring back the Roar

4.90K Views0 Comments

Oscar Mayor: The Great American Bacon Barter Case Study

12.84K Views0 Comments

Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...

The World Park Campaign

5.48K Views0 Comments

The project known as The World Park, an event and campaign created for New York's Parks and Recreation group, launched in Central Park on Arbor Day weekend 2010. The event received over 1,500 participants and has been...

WWF: How do you experience death?

5.10K Views0 Comments

The Siberian tiger is being exterminated by poachers. To bring this to the attention of the public WWF made their target feel like preys. 20 years ago there were 3000 tigers in Russia. Now there are about 500 only.

Pringles: Endless Banner

6.47K Views0 Comments

CHALLENGE An iconic brand with unique packaging, Pringles was looking for an innovative way to engage with its community. The main objective of this campaign was to make consumers think about Pringles—even when they'...

Intel and Toshiba’s “The Beauty Inside”

7.65K Views0 Comments

"The Beauty Inside" is the story of a guy named Alex who wakes up every day as a different person. He is always the same person on the inside, but on the outside, he is somebody else. When he meets Leah and falls in l...

LAFA: The Sex Profile

5.04K Views0 Comments

So here is a slightly different way to promote the use of condoms! Starting with a hand out of 50,000 free condoms, each with a QR code challenging young guys and girls in Stockholm to get involved by creating a love ...

KFC: Little Money Big Fun Campaign

6.53K Views0 Comments

Denon: visYOUalize yourself

4.63K Views0 Comments

Visit US Website of Denon to experience it now! The visYOUalize Yourself site was conceived by BBDO NY with digital production and design provided by Jam3. The microsite and mobile app uses advanced face mapping t...

McDonald’s – Make Your Own Burger

6.25K Views0 Comments

MCM Pizza

6.36K Views0 Comments

MCM is a French cable TV channel that used to only show music videos. The new MCM revamped its programme grid to propose an explosive mix of Mangas, Monster Truck Show, Wrestling, Sexy girls & Zombies movies. With...

Jung Von Matt: Recruitment Drive

5.25K Views0 Comments

A very creative way to search for new talented Art Directors: Put your job offer into the dummy text on lipsum.com and let the creatives copy your job offer in their layouts.

Lady Gaga’s Workshop

5.12K Views0 Comments

In the winter of 2011, Lady Gaga teamed up with legendary retailer Barneys New York, for its first ever holiday promotional partnership. Digital Surgeons was brought in to bring the campaign alive digitally. Through t...

Campaign: CSDD – IZVADĪTĀJS, Case-Study

6.04K Views0 Comments

There's Just One Glass Between A Driver And A Pall-bearer. Road Traffic Safety Directorate Is Warning You: Don't Drive Drunk!

LAFA: How did you use your number?

5.76K Views0 Comments

The Stockholm Aids Prevention Program yet ran another campaign that was mind blowing! Watch & enjoy!

Dela: Say something Wonderful

7.42K Views2 Comments

We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Census Australia: Run That Town

5.52K Views0 Comments

Run That Town is a strategy game with a twist. Use real Census data to discover who's who in your area, and make decisions that will sway popular opinion in your favour. Choose from hundreds of projects for your town ...

Axe: Heaven on Earth

5.22K Views0 Comments

Wouldn't it be great to unlock the mysteries behind the 3 Axe Angels living in a house. This time 'Axe' gave men to look into the dark side through a different perspective :-)

Mini Cooper: Facebook 2012

5.13K Views0 Comments

In order to promote sales between 18-24 year olds and increase brand awareness R.Hansil created the Mini Match Program, using social media and interactive design to build the MINI Brand and increase sales among up and...

MoneyControl.com – RockTheSabha

6.52K Views1 Comments

Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...