Category: Digital

Sort: Date | Title | Views | | Comments | Random Sort Ascending
View:

Ikea 365 Day Campaign

5.46K Views0 Comments

Ikea wanted to show that they were more than just a store that feature a few products. In order to show it, they created a campaign with smart media planning and highly compact video production techniques. Watch this ...

Pepsi Likers

5.34K Views0 Comments

How did Pepsi create a community of Pepsi drinkers? They matched their interests in a unique way & then made them compete with each other!

LEGO: Festival of Play

5.96K Views0 Comments

Le Club Perrier

4.93K Views0 Comments

"The more people watching, the hotter the party gets": Le Club Perrier is the first video in which the scenario evolves depending on the number of viewers.

Dark Knight: Why So Serious? – Batman

5.04K Views0 Comments

In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film's "Why So Serious?" tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds ...

Jesus Loves Kit-Kat

4.57K Views0 Comments

In march 2009 there where 3 Jesus sightings in quick succession: in a cushion, on Google Earth, and in a meteorite. We spotted a fantastic Have a break, have a KitKat opportunity here. One day before Easter, we sent ...

Axe Anarchy

4.80K Views0 Comments

A Brilliant Case Study by Razerfish in activating a Digital Campaign for Axe called the Anarchy that was targeted to Women.

Atlantic Lottery: Ask Away

4.68K Views0 Comments

Atlantic Canadians have been playing the lottery for years — with little idea as to where their money was going. Lack of accessible information left citizens in the dark about the Atlantic Lottery. In partnership with...

Carnival Cruise Lines: Didja Ever

6.68K Views0 Comments

Truva’s Broken Hearts

4.71K Views0 Comments

The digital personalized media campaign, for Tnuva's Chocolate Dessert.

Dexter: Trans-media Case Study

5.85K Views1 Comments

Take this Lollipop

4.64K Views0 Comments

The Most Creepiest Campaign in the world - Take this Lollipop helps users realize the amount of content they share on the web. The latter part of the video showcases how someone can use the content you shared, against...

Axe: Susan Glenn Case Study

7.48K Views2 Comments

M&M: Find Red Case Study

8.82K Views0 Comments

How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.

Big Bold Grolch – Case Study

4.52K Views0 Comments

Grolsch has a distinctive flavour profile that stands out from its rivals. The big, bold flavour is delivered discretely behind a quirky, Dutch exterior. While other beers shout, with nothing to back it up, Grolsch is...

Toyota: Prius Goes Plural

6.92K Views0 Comments

Scandinavian Airlines: Pair of QR Codes

6.57K Views1 Comments

Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Volkswagen: Twitter Zoom Case Study

4.99K Views0 Comments

Volkswagen Brazil recently sponsored one of the biggest music festival in Sao Paulo Brazil, the Planeta Terra Festival, where they decided to promote the Fox. Through a mashup of Twitter, Google maps and real world pr...

Citroen DS4 Manifesto Case Study

5.19K Views0 Comments

LAFA: The get-laid-list

4.88K Views0 Comments

Union Insurance: The Pink Squad

5.23K Views0 Comments

Launch Union Insurance company as the 10th car insurance company on the market of mandatory car insurance. The challenge was how to engage people and attract their attention towards the brand while being in a low invo...

Lacta: Love in the end

5.24K Views0 Comments

Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...

Stride Innovative Banner Ad

5.21K Views0 Comments

A very interesting Banner Ad that entices the user to interact with itself for a long time. One such user held on for 67 minutes. Watch the video to learn how did Stride pull of this stunt?

Digital Kitchen: Meet Stanley

7.67K Views0 Comments

What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...

Axe: Heaven on Earth

4.98K Views0 Comments

Wouldn't it be great to unlock the mysteries behind the 3 Axe Angels living in a house. This time 'Axe' gave men to look into the dark side through a different perspective :-)

Medtronic Resolute Integrity Case Study

6.10K Views0 Comments

Akbank – Jazz Festival Case Study

5.49K Views0 Comments

Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...

Pepsi Refresh Project

5.29K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

H&M: Fashion Tags

5.26K Views0 Comments

H&M wanted us to make their online shopping experience better. We created H&M Fashion Tag, a plug-in that lets you tag your H&M clothing in any photo or video.

Campaign: CSDD – IZVADĪTĀJS, Case-Study

5.76K Views0 Comments

There's Just One Glass Between A Driver And A Pall-bearer. Road Traffic Safety Directorate Is Warning You: Don't Drive Drunk!

Metropolitan Police: Choose an Ending!

4.07K Views0 Comments

A Social Campaign, run majorly on Youtube with interactive features linking to other videos on the channel. The campaign quickly gained momentum on various media channels as it was one of the most innovative ideas in ...

Playboy: Viral Bunnies

4.35K Views0 Comments

Watch it, you'll get the message :-) Safe for under 18's too!

JELL-O Pudding Face

32.23K Views0 Comments

This is what Kraft's Jell-O Pudding did to turn frowns upside down on Twitter.

Coopers 62 ‘You know who you are’

4.41K Views0 Comments

Developed for the national launch of Coopers 62, this integrated campaign invites people to help define the new Pilsner by contributing a bit of themselves to the brand. Integrated across outdoor, print, online, telev...

Lady Gaga’s Workshop

4.82K Views0 Comments

In the winter of 2011, Lady Gaga teamed up with legendary retailer Barneys New York, for its first ever holiday promotional partnership. Digital Surgeons was brought in to bring the campaign alive digitally. Through t...

Dominoes Pizza – You got 30 minutes

4.22K Views0 Comments

Dominoes wanted to create a sensation during the Superbowl & they wanted to create two applications - Pizza Tracker & Pizza Builder. This case study shows what they did to set the stage.

WWF: How do you experience death?

4.79K Views0 Comments

The Siberian tiger is being exterminated by poachers. To bring this to the attention of the public WWF made their target feel like preys. 20 years ago there were 3000 tigers in Russia. Now there are about 500 only.

Huggies Go Pro

5.08K Views0 Comments

Pushing parents buttons like pro's Mccann Digital Israel created a facebook hook that was sure to lure even the most hardened anti-FB parent. Upload a video of your kid, and have a personalized soundtrack staring Zohe...

Snickers: You are not you, when you’re hungry!

6.90K Views0 Comments

To build on the digital success of the campaign activation in Twitter last year, Snickers came up with a new way to tell their 'You're Not You When You're Hungry' story in the digital space. AMV BBDO & Mediacom wo...

Becel Moms Case Study

4.62K Views0 Comments