Category: Digital

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American ROM

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American Rom, a campaign of deception run in Romania in 2010, has won the Grand Prix in the Promo & Activation Lions at Cannes International Festival of Creativity. Romania’s ROM, manufactured by Kandia Dulce, is ...

The North Face, Red Flags

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To position The North Face as the pioneering, authentic outdoor brand in China, we developed an integrated campaign that brought the outdoor lifestyle closer to the consumer.

McDonald’s – Make Your Own Burger

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Bing: D-code JayZ

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If you are going to take on Google at search then you are going to have to hire some heavy hitters which is exactly what Bing did when they brought in Jay Z and developed this brilliant innovative campaign to help lau...

Pizza Hut: Juan Time

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Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Magnum: 5 Kisses Case Study

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A mobile case study of Magnum 5 Kisses

Mr. Delivery: Fire the Chef

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Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?

360i: Twinter Wonderland Case Study

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In the wake of experiencing the devastation of Hurricane Sandy firsthand, and just a few weeks before the holidays, we wanted to use our talents for the greater good—using the annual agency holiday card as the platfor...

Ikea: The E-Folder Case Study

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How would you tell your customers that you store the most organized folders in the World?

Discover Los Angeles

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A quick case study on the Los Angeles website.

O2: Bring back the Roar

4.73K Views0 Comments

LEGO: Duplo Evolution

5.12K Views0 Comments

Toyota: Prius Goes Plural

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Campaign: CSDD – IZVADĪTĀJS, Case-Study

5.90K Views0 Comments

There's Just One Glass Between A Driver And A Pall-bearer. Road Traffic Safety Directorate Is Warning You: Don't Drive Drunk!

Volkswagen: The People’s Car Project

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In 2011, Volkswagen commenced its People's Car Project in China to create crowdsourced concepts of the VW of the future. More than 33 million people visited the site, and three concepts were created from the inputs: t...

Metropolitan Police: Choose an Ending!

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A Social Campaign, run majorly on Youtube with interactive features linking to other videos on the channel. The campaign quickly gained momentum on various media channels as it was one of the most innovative ideas in ...

Dominoes Pizza – You got 30 minutes

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Dominoes wanted to create a sensation during the Superbowl & they wanted to create two applications - Pizza Tracker & Pizza Builder. This case study shows what they did to set the stage.

Visit Melbourne: Remote Control Tourist

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The Melbourne Remote Control Tourist brings the unique experiences of Melbourne to life in real time via social media. Users can track and control a team of urban explorers with helmet-mounted streaming video.

Margaritaville Case Study

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The re-launch of the Mixed Drink Maker from Margaritaville!

Scandinavian Airlines: Pair of QR Codes

6.79K Views1 Comments

Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Big Bold Grolch – Case Study

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Grolsch has a distinctive flavour profile that stands out from its rivals. The big, bold flavour is delivered discretely behind a quirky, Dutch exterior. While other beers shout, with nothing to back it up, Grolsch is...

Cocacola: Polar Bears Super Bowl Case Study

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Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

KFC: Little Money Big Fun Campaign

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Oscar Mayor: The Great American Bacon Barter Case Study

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Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...

Snapple: Best Stuff on Earth

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Snapple needed to reclaim their 'Best Stuff on Earth' brand essence and engage their devoted fans in the digital environment. Campfire created a unique program that celebrated fan behaviors, fueled conversations and r...

Citroen DS4 Manifesto Case Study

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Visa – Solving the Credit Card Consumption issue

5.60K Views0 Comments

Visa wanted to increase the understanding that it is safer to book a travel holiday on credit rather than with cash. They partnered with Lonely Planet and as a result became the travel guide that is missing when booki...

Census Australia: Run That Town

5.33K Views0 Comments

Run That Town is a strategy game with a twist. Use real Census data to discover who's who in your area, and make decisions that will sway popular opinion in your favour. Choose from hundreds of projects for your town ...

MCM Pizza

6.17K Views0 Comments

MCM is a French cable TV channel that used to only show music videos. The new MCM revamped its programme grid to propose an explosive mix of Mangas, Monster Truck Show, Wrestling, Sexy girls & Zombies movies. With...

Volkswagen Polo: “Polowers”

6.52K Views1 Comments

Twitter Case Study. Fuel the car with your tweets :P

Truva’s Broken Hearts

4.82K Views0 Comments

The digital personalized media campaign, for Tnuva's Chocolate Dessert.

Akbank – Jazz Festival Case Study

5.64K Views0 Comments

Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...

MTV: Gif Me More Party Case Study

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To launch the MTV Mobile Plan, MTV decided to go with something they were always known for - Music. The challenge was to create a never before seen content through music.

WWF: How do you experience death?

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The Siberian tiger is being exterminated by poachers. To bring this to the attention of the public WWF made their target feel like preys. 20 years ago there were 3000 tigers in Russia. Now there are about 500 only.

Nike Basketball – Black Mumba

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When Kobe Bryant steps on the court, he transforms into his alter ego, The Black Mamba. Kobe has millions of fans across the globe, so we decided to give them the power to transform Kobe digitally. We developed a cust...

Turquoise Cottage: Buddy Stamp

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An on ground Mobile Innovation at Turquoise Cottage, Delhi using QR code as an admittance stamp. The QR code gave access to the Mobile website which featured upcoming offers at different hours of the night! Sweet init...

Nike+Present Fuelband Campaign

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Nike introduced one of an innovative kind of experience with NikeFuel Missions, the first game powered by your everyday movement. It appears that to advance in the game one would require to do some serious running and...

Playboy: Viral Bunnies

4.49K Views0 Comments

Watch it, you'll get the message :-) Safe for under 18's too!

Jung Von Matt: Recruitment Drive

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A very creative way to search for new talented Art Directors: Put your job offer into the dummy text on lipsum.com and let the creatives copy your job offer in their layouts.