Category: Mobile

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Axe: Susan Glenn Case Study

6.70K Views2 Comments

Ben & Jerry’s Capture Euphoria Instagram Contest

5.96K Views1 Comments

Swedish Post: Safe Hands

4.37K Views1 Comments

Its not always that brands that come up with exciting ideas for its customers. In order to encourage people from using Sweden's Postal Service  - Swedish Post created an interactive mobile app that would entice the pe...

Dexter: Trans-media Case Study

5.56K Views1 Comments

Scandinavian Airlines: Pair of QR Codes

6.22K Views1 Comments

Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.

Delta Lingerie – The First Facebook Poke Campaign

5.13K Views0 Comments

The brief was to promote "a one-time sales proposition on lingerie"; what Grey Tel Aviv did is film a 10-second, sexy and teasing video clip of our model getting dressed with Delta's Lingerie. To gain authenticity, th...

Pizza Hut: Juan Time

6.26K Views0 Comments

Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Coca-Cola: Mini Me

7.91K Views0 Comments

Coca-Cola Israel Rewards Fans With Mini, 3-D Printed Versions Of Themselves. Go behind the scenes and find out how they did it.

LAFA: The Sex Profile

4.35K Views0 Comments

So here is a slightly different way to promote the use of condoms! Starting with a hand out of 50,000 free condoms, each with a QR code challenging young guys and girls in Stockholm to get involved by creating a love ...

Comodo NYC: The Instagram Menu

5.47K Views0 Comments

An exciting tactical idea for implementing the usage of Instagram app on a customer's smart phone thereby creating a customer driven Menu!

Walmart iPad App Experience

5.42K Views0 Comments

Axe Apollo

7.04K Views0 Comments

In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

KFC: Shape Spotting Case study

6.00K Views0 Comments

KFC Fillet Bites are 100% REAL chicken, prepared handmade by REAL people, which makes each Fillet Bites to look unique. To prove it, we encouraged customers to join a shape-spotting game, just like the clouds in the s...

M&M: Find Red Case Study

7.95K Views0 Comments

How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.

Magnum: 5 Kisses Case Study

5.90K Views0 Comments

A mobile case study of Magnum 5 Kisses

Kraft: ID Gum

5.88K Views0 Comments

Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...

Cebu Pacific: Rain Codes

7.76K Views0 Comments

Microsoft: Graphing the Game

8.14K Views0 Comments

For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...

Klik: Whatsapp Campaign Case Study

11.06K Views0 Comments

Klick a Chocolate Snack certainly deserves a mention for being among the first to leverage WhatsApp as a platform for brands! One could also call this the first WhatsApp Campaign in the World!

Friskis&Svettis: #friskissthlm Case Study

4.09K Views0 Comments

In January all gyms and health clubs advertise to catch everyone who made the classic New Year's resolution -- start excercising. Friskis&Svettis is no exception. Our mission was to create a campaign on behalf of ...

Dark Knight: Why So Serious? – Batman

4.82K Views0 Comments

In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film's "Why So Serious?" tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds ...

McDonalds HK: Share the Blessings

5.09K Views0 Comments

How McDonalds celebrated Chinese New Year in Hong Kong!

Emart – Sunny Sale Campaign

4.47K Views0 Comments

Emart introduced the World's First Shadow based QR Code Campaign that works on sunlight to increase footfalls from offers only available during lunch hours.

Toyota: Try My Hybrid

10.59K Views0 Comments

The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Avonmore: Peakfresh.ie Case Study

6.27K Views0 Comments

Peakfresh.ie celebrates the fact that Avonmore provide only the very freshest milk from a select group of Irish farmers. We made a website that tells the story of Avonmore milk from glass to grass, with the help of Bo...

MCM Pizza

5.42K Views0 Comments

MCM is a French cable TV channel that used to only show music videos. The new MCM revamped its programme grid to propose an explosive mix of Mangas, Monster Truck Show, Wrestling, Sexy girls & Zombies movies. With...

Margaritaville Case Study

4.68K Views0 Comments

The re-launch of the Mixed Drink Maker from Margaritaville!

Tesco Homeplus Virtual Subway Store

5.43K Views0 Comments

When grocery chain Tesco wanted to expand their market share in South Korea, they came up with a brilliant idea. Because the people in South Korea work long hours they thought of an efficient way to sell their product...

Ikea: Great Home Studies

8.12K Views0 Comments

IKEA proved that it has solution even for the most weird families.

The North Face, Red Flags

5.61K Views0 Comments

To position The North Face as the pioneering, authentic outdoor brand in China, we developed an integrated campaign that brought the outdoor lifestyle closer to the consumer.

Lexus: #LexusInstafilm Case study

6.22K Views0 Comments

Lexus brought together over 200 Instagrammers for the "world's first creative collaboration." While we don't believe that it is the world's first... they had a brilliant idea. Their goal was to make a film featuring t...

Cocacola: Chok Case Study

5.88K Views0 Comments

Coca-Cola China's TV ad for the Hong Kong market invited viewers to use their smartphones to "chok" bottle caps flying across their TV screens. A well-timed waggle of the phone would catch a cap on the phone's screen,...

The World Park Campaign

4.72K Views0 Comments

The project known as The World Park, an event and campaign created for New York's Parks and Recreation group, launched in Central Park on Arbor Day weekend 2010. The event received over 1,500 participants and has been...

Cocacola: Share a Coke Case Study

8.34K Views0 Comments

Lexus ES: Interactive Print. Creative News

4.65K Views0 Comments

Using Lexus created technology called CinePrint, the ad comes to life only when you take an iPad and put it behind the printed ad in the October 15 issue of Sports Illustrated. A Lexus ES 2013 turns on its headlights,...

KFC: Little Money Big Fun Campaign

5.44K Views0 Comments

Cocacola: Polar Bears Super Bowl Case Study

6.16K Views0 Comments

Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Lacoste: Lacoste Live Launch

5.07K Views0 Comments

How to launch a clothing collection to consumers with an immersive experience? Go ahead! Watch the video!

Heineken U Code

5.29K Views0 Comments

This video is a case study showing Heineken's campaign on Heineken Open'er Festival.

Perrier: The Perrier Mansion

4.72K Views0 Comments

The iAd always gave exciting opportunities for brands to engage audiences with innovative campaigns. This is one of them!

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