Category: Application

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Cocacola: Share a Coke Case Study

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Ikea: Great Home Studies

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IKEA proved that it has solution even for the most weird families.

CIF Cleans Romania

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Toyota: Try My Hybrid

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The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Microsoft: Graphing the Game

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For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...

KFC: Shape Spotting Case study

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KFC Fillet Bites are 100% REAL chicken, prepared handmade by REAL people, which makes each Fillet Bites to look unique. To prove it, we encouraged customers to join a shape-spotting game, just like the clouds in the s...

Coca-Cola: Mini Me

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Coca-Cola Israel Rewards Fans With Mini, 3-D Printed Versions Of Themselves. Go behind the scenes and find out how they did it.

Axe Apollo

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In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

Doritos #BoldStage Case Study

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Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...

Movistar – I Off You Case study

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Axe: Susan Glenn Case Study

5.55K Views2 Comments

Bacardi Walk The Line: Drink Responsibly

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Watch what happens when an age old sobriety test receives a quirky digital twist! Bacardi - Walk The Line. Ensuring responsible drinking, the installation challenges drunk revelers to walk straight, or else... Watch t...

Temptations: KittyCat Hijack

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Temptations are so irresistible, that when you shake a bag, real cats come out from hiding. But what would happen if we put the same irresistible shake online? We created KittyCat Hijack to find out.

Lacoste: Lacoste Live Launch

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How to launch a clothing collection to consumers with an immersive experience? Go ahead! Watch the video!

Cocacola: Chok Case Study

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Coca-Cola China's TV ad for the Hong Kong market invited viewers to use their smartphones to "chok" bottle caps flying across their TV screens. A well-timed waggle of the phone would catch a cap on the phone's screen,...

Margaritaville Case Study

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The re-launch of the Mixed Drink Maker from Margaritaville!

McDonalds HK: Share the Blessings

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How McDonalds celebrated Chinese New Year in Hong Kong!

Kraft: ID Gum

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Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...

LEGO: Festival of Play

5.04K Views0 Comments

Walmart iPad App Experience

4.72K Views0 Comments

Delta Lingerie – The First Facebook Poke Campaign

4.59K Views0 Comments

The brief was to promote "a one-time sales proposition on lingerie"; what Grey Tel Aviv did is film a 10-second, sexy and teasing video clip of our model getting dressed with Delta's Lingerie. To gain authenticity, th...

Medtronic Resolute Integrity Case Study

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Ford: Keyfree Login

4.17K Views0 Comments

Your smartphone becomes the key for Facebook, Twitter, Gmail... Publicité, marketing créativité www.llllitl.fr The Software "Ford Keyfree Login" automatically logs in and logs out your web accounts as you approach yo...

LAFA: The Sex Profile

3.71K Views0 Comments

So here is a slightly different way to promote the use of condoms! Starting with a hand out of 50,000 free condoms, each with a QR code challenging young guys and girls in Stockholm to get involved by creating a love ...

Denon: visYOUalize yourself

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Visit US Website of Denon to experience it now! The visYOUalize Yourself site was conceived by BBDO NY with digital production and design provided by Jam3. The microsite and mobile app uses advanced face mapping t...

Dexter: Trans-media Case Study

4.82K Views1 Comments

Lexus ES: Interactive Print. Creative News

4.08K Views0 Comments

Using Lexus created technology called CinePrint, the ad comes to life only when you take an iPad and put it behind the printed ad in the October 15 issue of Sports Illustrated. A Lexus ES 2013 turns on its headlights,...

The North Face, Red Flags

4.79K Views0 Comments

To position The North Face as the pioneering, authentic outdoor brand in China, we developed an integrated campaign that brought the outdoor lifestyle closer to the consumer.

Swedish Post: Safe Hands

3.83K Views1 Comments

Its not always that brands that come up with exciting ideas for its customers. In order to encourage people from using Sweden's Postal Service  - Swedish Post created an interactive mobile app that would entice the pe...