Category: Outdoor

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Dela: Say something Wonderful

6.30K Views2 Comments

We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Google: Voice Search London Campaign

9.79K Views0 Comments

Heineken’s Champion League Match V/S Musical Concert

9.88K Views0 Comments

If you’re a soccer fan, you’ll understand. If you’re not, well, suffice it to say that Europeans (Italians, especially) are (in general) crazy about soccer. So when Heineken staged a fake classical music concert at th...

Hellmann’s Recipe Cart

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In an effort to expand Hellmann's relevancy beyond the sandwich, the company and ad agency Ogilvy Brazil recently launched a campaign that told consumers how the groceries they had just purchased could be used to make...

Carnival Cruise Lines: Didja Ever

6.27K Views0 Comments

The Generous Store

4.76K Views0 Comments

For just one day, Anthon Berg opened "The Generous Store". It was the world's first chocolate shop where you couldn't pay with cash or card, but the promise of a generous deed to a friend or loved one. Lesson: It does...

Carlsberg’s Biker Stunt at the theatre

4.58K Views0 Comments

Carlsberg stunts in Belgium with 148 bikers in a movie theatre. Some innocent couples want to take their seat, but the room is filled with not-so- friendly gentlemen... How will they react?

Andes Beer Tele Transporter

4.63K Views0 Comments

Andes steps up a notch as man's best friend with the Teletransporter. It gives men a "peace of mind" when it comes to assuring their beloved girlfriends that they're not out partying

Delta Airlines: Touch the Future of Travel

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An exciting interactive mural to engage travellers with an innovative experience of flying to each city hosted at the Delta Sky 360 Club.

Ford: Roadshow Experience

4.67K Views1 Comments

MTS Drone Stage Case Study

6.71K Views1 Comments

This year when MTS India came onboard to power the Bacardi NH7 Music Festival, not only did they give musicians a platform to get voted and then play on the MTS Discover Stage, but they extended the concept of becomin...

Bing: D-code JayZ

4.84K Views0 Comments

If you are going to take on Google at search then you are going to have to hire some heavy hitters which is exactly what Bing did when they brought in Jay Z and developed this brilliant innovative campaign to help lau...

Lynx Excite: Even Angels will fall

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The New Lynx Excite, even angels will fall was one of the brilliant display of Augmented Reality Technology used in Marketing Promotions.

MTS India: Free Wi-Fi Thrash Bin At NH7 Music Festival

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The NH 7 Weekender is considered one of the happiest music festival in India. With the fun and music comes the responsibility of cleaning all the garbage left behind by the music lovers. That's when MTS India decided...

Kotex Hong Kong: Softness Surprise

6.37K Views0 Comments

How do you get women to talk about something they don't want to talk about?

Burger King: Angry Tweets Case Study

5.82K Views0 Comments

Burger King launches a campaign that counters negative tweets that occur when opening up their new store.

Wheat Thins: Twitter Case Study

5.16K Views2 Comments

The Escape Pod created and produced a very successful TV and Social Media campaign for Wheat Thins. This video details the thinking behind the idea along with the results

TimTam: Truly Madly Tim Tam

4.96K Views0 Comments

Kaizers Orchestra: Anti-Piracy Campaign

4.07K Views0 Comments

Afraid of Piracy? Wait until you watched how they pulled this campaign off! Presenting the Case study of Kaizers Orchestras' release of the single "Hjerteknuser"

Corona: Find your Beach

6.38K Views0 Comments

Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...

Adidas: Window Shopping

4.73K Views0 Comments

Adidas NEO is taking window shopping to a new level with an interactive digital window concept that connects to your smartphone. Now it is possible to shop at our store after hours without an app or scanning a QR code...

Coca Cola: Sing For Me Vending Machine

5.52K Views0 Comments

The Coca-Cola Sing For Me Machine. You sing a Christmas carol for it and it returns the favor with a Coke. Spreading the Christmas spirit one song at the time

Save The Children: Every Beat Matters

7.04K Views0 Comments

People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...

Aviva: ‘The Great Wall of Education’ case study

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The 'Aviva Great Wall of Education' is another milestone by Aviva, towards building a bright future for underprivileged children and helping them off the streets and into education. Aviva Life Insurance has partnered ...

Hyundai i30: Virtual Drive

4.63K Views1 Comments

If we made it fun to virtually test drive a car....would you get inside? As a first for South Africa and the world, iLogic Agency conceptualised a virtual test drive experience to launch the new generation Hyundai i30...

Dark Knight: Why So Serious? – Batman

4.82K Views0 Comments

In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film's "Why So Serious?" tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds ...

The BMW i-Window

5.04K Views0 Comments

The BMW i Window Into The Near Future digitally transforms passing cars into the all-electric BMW i3 and plug-in hybrid BMW i8 Concept vehicles — and showcases our vision for the future of mobility. The window also c...

M&M: Find Red Case Study

7.96K Views0 Comments

How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.

Cocacola: Polar Bears Super Bowl Case Study

6.16K Views0 Comments

Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Scrabble Wifi

4.23K Views0 Comments

‘Scrabble WiFi‘ converts Scrabble words into free WiFi in places without Internet connections. To get online, players have to prove their spelling skills. The length of time they are able to spend online for free depe...

MoneyControl.com – RockTheSabha

5.48K Views1 Comments

Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...

Virgin Mobile: Fair Go Bro Case Study

6.20K Views0 Comments

In order to rise above the competition in Australia, Virgin Mobile used a very different approach of hiring the Brand Ambassador.

LAFA: How did you use your number?

5.18K Views0 Comments

The Stockholm Aids Prevention Program yet ran another campaign that was mind blowing! Watch & enjoy!

McDonalds HK: Share the Blessings

5.09K Views0 Comments

How McDonalds celebrated Chinese New Year in Hong Kong!

Pedigree Adoption Drive

5.54K Views0 Comments

The Pedigree Adoption Drive was one of the dog adoption initiatives driven for a cause. This campaign did win the brand a Canes 2012 Award. The interesting piece in this case study is to understand that offline promot...

Yellow Chocolate

4.29K Views0 Comments

This Case Study won the Cannes Gold Media Lion in 2010. Yellow Pages went about changing the perception of the color of chocolate by creating a Yellow chocolate that would symbolize the brand.

Pilpel – The New Collection

3.82K Views0 Comments

Doritos #BoldStage Case Study

6.54K Views0 Comments

Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...

Brisbane Writers Festival 2012 Case Study

4.64K Views0 Comments

If anyone does anything for 50 years we think they deserve a pat on the back. And none more so than the Brisbane Writers Festival, who are celebrating their 50th anniversary in 2012. Our problem? How to create a conce...

Pepsi Refresh Project

5.05K Views1 Comments

The Pepsi Refresh Project (PRP) was a 2010 initiative by PepsiCo to award $20 million in grants to individuals, businesses and non-profits that promote a new idea that has a positive impact on their community, state, ...

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