Category: Outdoor

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Polar Beer: The Cell Phone Nullifier

20.30K Views1 Comments

This might be the most social product ever built. The Polar Beer Cell Phone Nullifier. A product that blocks all cell phone reception, including Wifi, 3G .etc while you’re within 5 feet of the device, so that you can ...

Europcar Auto Liberte : Crush Hour

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Here is an experiential campaign that is a little different… Ogilvy Paris set out to drive acquisition for Europcar’s Auto Liberte, a service that aims to have you renting cars instead of buying them. So, they devised...

MTS India: Free Wi-Fi Thrash Bin At NH7 Music Festival

15.96K Views1 Comments

The NH 7 Weekender is considered one of the happiest music festival in India. With the fun and music comes the responsibility of cleaning all the garbage left behind by the music lovers. That's when MTS India decided...

Fastline – Italy to Tokyo in a few seconds!

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The event that has amazed the people of Milan, taking the other side of the world in a single metro station, designed by M & C Saatchi for Fastweb. From the brief to the final results of a truly amazing day.

Oscar Mayor: The Great American Bacon Barter Case Study

11.94K Views0 Comments

Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...

Hellmann’s Recipe Cart

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In an effort to expand Hellmann's relevancy beyond the sandwich, the company and ad agency Ogilvy Brazil recently launched a campaign that told consumers how the groceries they had just purchased could be used to make...

Toyota: Try My Hybrid

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The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Heineken’s Champion League Match V/S Musical Concert

9.79K Views0 Comments

If you’re a soccer fan, you’ll understand. If you’re not, well, suffice it to say that Europeans (Italians, especially) are (in general) crazy about soccer. So when Heineken staged a fake classical music concert at th...

Google: Voice Search London Campaign

9.70K Views0 Comments

Skyfall – Unlock the 007 in you with Coke Zero

9.49K Views0 Comments

Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. However, the tickets weren't free. People had to go the extr...

Delta Airlines: Touch the Future of Travel

8.72K Views0 Comments

An exciting interactive mural to engage travellers with an innovative experience of flying to each city hosted at the Delta Sky 360 Club.

Bulls Eye: BulldozerBQ

8.69K Views0 Comments

Cocacola: Share a Coke Case Study

7.97K Views0 Comments

CIF Cleans Romania

7.93K Views0 Comments

Coca-Cola: Mini Me

7.79K Views0 Comments

Coca-Cola Israel Rewards Fans With Mini, 3-D Printed Versions Of Themselves. Go behind the scenes and find out how they did it.

Ikea: Great Home Studies

7.75K Views0 Comments

IKEA proved that it has solution even for the most weird families.

M&M: Find Red Case Study

7.71K Views0 Comments

How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.

Cebu Pacific: Rain Codes

7.58K Views0 Comments

JCDecaux: Personal Billboards

7.20K Views0 Comments

JCDecaux briefed BBDO to promote their yearly roadshow among Belgium’s biggest Marketing Directors. There was only one problem: Marketing Directors almost never take the time to respond to their invitation. So we deci...

Fantastic Delites: How far would you go?

7.11K Views0 Comments

As part of the research into human/snack behaviour, the brand built a special laboratory to see how far subjects would go for Vintage Cheddar and Red Onion flavour Fantastic Delites.

RyanAir: Shut the F*ck Up!

6.98K Views0 Comments

Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers. AWARDS: GOLD Clio Awards 2013 ...

Digital Kitchen: Meet Stanley

6.92K Views0 Comments

What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...

Axe Apollo

6.91K Views0 Comments

In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

Save The Children: Every Beat Matters

6.85K Views0 Comments

People have shyed away from Traditional Donation schemes via advertising. So how do you make people feel what donating to the poor 'means'? Save the Children organization came up with a campaign to make people who do...

Cocacola: Happiness Dispenser Campaign

6.63K Views0 Comments

The first coke dispenser machine that gives free wifi data credits.

Adobe: Print is Alive

6.59K Views0 Comments

While Adobe started focussing more on Digital after the release of CS5 suite they realised that a majority of the 'Print' designers were left in the dark. As a result the Print Designers stopped caring about using Ado...

MTS Drone Stage Case Study

6.46K Views1 Comments

This year when MTS India came onboard to power the Bacardi NH7 Music Festival, not only did they give musicians a platform to get voted and then play on the MTS Discover Stage, but they extended the concept of becomin...

The “Kit Kat-Mail” Case Study

6.45K Views1 Comments

Nestle pulled off a marketing coup in the toughest retail market in the world with Kit Kat's Postal campaign. Kit Kat is known as 'Kittu Katsu' (Surely Win) in Japan. Nestle used that to its advantage and took out spe...

Doritos #BoldStage Case Study

6.38K Views0 Comments

Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...

Kingfisher: The Good Times Dispenser

6.33K Views0 Comments

In the month of October every year, beer lovers in India begin to count down the days to the country’s most loved beer festival – Kingfisher’s The Great Indian Octoberfest. In 2013, the brand decided to enhance the us...

Kotex Hong Kong: Softness Surprise

6.28K Views0 Comments

How do you get women to talk about something they don't want to talk about?

Corona: Find your Beach

6.15K Views0 Comments

Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...

Pizza Hut: Juan Time

6.14K Views0 Comments

Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Virgin Mobile: Fair Go Bro Case Study

6.13K Views0 Comments

In order to rise above the competition in Australia, Virgin Mobile used a very different approach of hiring the Brand Ambassador.

Dela: Say something Wonderful

6.11K Views2 Comments

We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Heineken – The Candidate

6.11K Views0 Comments

Standard questions. Prepared answers. If job interviews are all the same, how to find the right talent among 1734 applicants?

Axe: Young & Mature Case Study

6.10K Views0 Comments

One of kind video experience! Watch with 3D glasses!

Mr. Delivery: Fire the Chef

6.07K Views0 Comments

Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?

Bacardi Walk The Line: Drink Responsibly

6.06K Views0 Comments

Watch what happens when an age old sobriety test receives a quirky digital twist! Bacardi - Walk The Line. Ensuring responsible drinking, the installation challenges drunk revelers to walk straight, or else... Watch t...

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