Category: Experiential

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The Walking Dead: Zombie Experiment

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Could zombies live among us? We transformed a few New Yorkers to find out.

Hellmann’s Recipe Cart

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In an effort to expand Hellmann's relevancy beyond the sandwich, the company and ad agency Ogilvy Brazil recently launched a campaign that told consumers how the groceries they had just purchased could be used to make...

Union Insurance: The Pink Squad

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Launch Union Insurance company as the 10th car insurance company on the market of mandatory car insurance. The challenge was how to engage people and attract their attention towards the brand while being in a low invo...

Adidas: Window Shopping

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Adidas NEO is taking window shopping to a new level with an interactive digital window concept that connects to your smartphone. Now it is possible to shop at our store after hours without an app or scanning a QR code...

Tourism Canada: Interactive Murals

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The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulli...

Jim Beam Ghost Bar

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Nike: Live ‘Frozen’ Moment

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For the CP3.VI launch, Wieden + Kennedy created a live "frozen" moment using a chain of Chris Paul doubles in Venice Beach, CA. What unfolds is a unique traction story of how CP3 cuts through L.A.

Lunchables: Now with Fruit Launch

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Heineken – The Candidate

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Standard questions. Prepared answers. If job interviews are all the same, how to find the right talent among 1734 applicants?

Dela: Say something Wonderful

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We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Kingfisher: The Good Times Dispenser

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In the month of October every year, beer lovers in India begin to count down the days to the country’s most loved beer festival – Kingfisher’s The Great Indian Octoberfest. In 2013, the brand decided to enhance the us...

Coca-Cola: Mini Me

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Coca-Cola Israel Rewards Fans With Mini, 3-D Printed Versions Of Themselves. Go behind the scenes and find out how they did it.

Bacardi Walk The Line: Drink Responsibly

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Watch what happens when an age old sobriety test receives a quirky digital twist! Bacardi - Walk The Line. Ensuring responsible drinking, the installation challenges drunk revelers to walk straight, or else... Watch t...

Coca-cola: The Dance Vending Machine

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Here is the latest ‘Happiness’ project from Coca-Cola, this time from Korea, where a huge interactive dancing vending machine was created, rewarding people who completed the tasks with free drinks, the harder the chal...

McDonalds: Come as you are Case Study

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The BMW i-Window

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The BMW i Window Into The Near Future digitally transforms passing cars into the all-electric BMW i3 and plug-in hybrid BMW i8 Concept vehicles — and showcases our vision for the future of mobility. The window also c...

Durex: SoS Condoms

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Skyfall – Unlock the 007 in you with Coke Zero

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Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. However, the tickets weren't free. People had to go the extr...

Lady Gaga’s Workshop

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In the winter of 2011, Lady Gaga teamed up with legendary retailer Barneys New York, for its first ever holiday promotional partnership. Digital Surgeons was brought in to bring the campaign alive digitally. Through t...

Axe Apollo

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In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...

Delta Airlines: Touch the Future of Travel

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An exciting interactive mural to engage travellers with an innovative experience of flying to each city hosted at the Delta Sky 360 Club.

TNT: We know drama

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To launch the high quality TV channel TNT in Belgium the agency placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text - "Push to add drama" which invited people to ...

Burger King: Angry Tweets Case Study

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Burger King launches a campaign that counters negative tweets that occur when opening up their new store.

Dove Real Beauty Sketches

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To ignite a global conversation about beauty, Dove launched Dove Real Beauty Sketches, a 3-minute YouTube film investigating how women view their own beauty. The moving film was uploaded in 25 languages to 46 Dove You...

Lacta: Surprises

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Lacta is a chocolate brand in Greece that has strongly positioned itself on 'Love' & this is one of the many interesting campaigns you would be able to find on this website.  Also see, Lacta - The Sweetest Part of...

Contrex: Ma Contrexperience

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TimTam: Truly Madly Tim Tam

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Fantastic Delites: How far would you go?

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As part of the research into human/snack behaviour, the brand built a special laboratory to see how far subjects would go for Vintage Cheddar and Red Onion flavour Fantastic Delites.

Doritos #BoldStage Case Study

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Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...

Burger King: Whopper Face

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This interesting case study highlights an experience marketing activity that was created to excite customers who visited the stores of Burger King and ordered for a Whopper Burger.

LAFA: The get-laid-list

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Shared Hope Case Study

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Every year 100,000 children are forced into prostitution in America. To help Shared Hope bring attention to this disturbing truth, we built something for their 2013 D.C. Conference that people couldn't ignore.

Dexter: Trans-media Case Study

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Wheat Thins: Twitter Case Study

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The Escape Pod created and produced a very successful TV and Social Media campaign for Wheat Thins. This video details the thinking behind the idea along with the results

Pilpel – The New Collection

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Fastline – Italy to Tokyo in a few seconds!

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The event that has amazed the people of Milan, taking the other side of the world in a single metro station, designed by M & C Saatchi for Fastweb. From the brief to the final results of a truly amazing day.

McDonalds HK: Share the Blessings

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How McDonalds celebrated Chinese New Year in Hong Kong!

Heineken: Social Christmas Tree

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For 2011's festive celebrations, Heineken has created what could possibly be the world's most social Christmas tree. Send your friends a unique festive greeting at http://www.socialtree.sg and watch it come alive as a...

Coca Cola: Sing For Me Vending Machine

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The Coca-Cola Sing For Me Machine. You sing a Christmas carol for it and it returns the favor with a Coke. Spreading the Christmas spirit one song at the time

Fantastic Delights: Vending Machine

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Ad agency Clemenger BBDO Adelaide and production company Anifex combined their efforts to come up with an innovative way to promote the Australian rice snack brand ‘Fantastic Delites‘ by creating the special vending m...