Category: Other Outdoor

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IKEA: “The instead of cafe”

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For the latest IKEA advertising campaign, IKEA launched a unique service in Russia as a response to crisis situation. We build up two IKEA "restaurants" in Moscow and St. Petersburg and allowed anyone to book a kitche...

Cocacola: Share a Coke Case Study

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Toyota: Try My Hybrid

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The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Ikea: Great Home Studies

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IKEA proved that it has solution even for the most weird families.

M&M: Find Red Case Study

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How far will people go for an irresistible snack? We hid the lovable red M&M throughout Toronto and created a scavenger hunt through Google Street View to find out.

Cebu Pacific: Rain Codes

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Microloan: Pennies for Life

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Pennies for Life is a new way to help women in Africa to escape extreme poverty and become self-sufficient for the first time in their lives. By donating just one penny every time one tweets on Twitter, update the Fa...

Delta Airlines: Touch the Future of Travel

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An exciting interactive mural to engage travellers with an innovative experience of flying to each city hosted at the Delta Sky 360 Club.

LAFA: The Sex Profile

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So here is a slightly different way to promote the use of condoms! Starting with a hand out of 50,000 free condoms, each with a QR code challenging young guys and girls in Stockholm to get involved by creating a love ...

The Face of Litter

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Yellow Chocolate

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This Case Study won the Cannes Gold Media Lion in 2010. Yellow Pages went about changing the perception of the color of chocolate by creating a Yellow chocolate that would symbolize the brand.

MoneyControl.com – RockTheSabha

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Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...

LAFA: How did you use your number?

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The Stockholm Aids Prevention Program yet ran another campaign that was mind blowing! Watch & enjoy!

Pizza Hut: Juan Time

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Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

Pro Infirmis: Just one Big Bear Hug!

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Pro Infirmis conducts an experiment: there are only a few people who don`t have empathy with disabled people. Nevertheless, the passenger seat in the public bus next to Fabian often stays empty. Handicapped people are...

RyanAir: Shut the F*ck Up!

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Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers. AWARDS: GOLD Clio Awards 2013 ...

Dela: Say something Wonderful

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We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...

Cocacola: Polar Bears Super Bowl Case Study

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Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Carnival Cruise Lines: Didja Ever

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Bulls Eye: BulldozerBQ

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MCM Pizza

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MCM is a French cable TV channel that used to only show music videos. The new MCM revamped its programme grid to propose an explosive mix of Mangas, Monster Truck Show, Wrestling, Sexy girls & Zombies movies. With...

McDonalds HK: Share the Blessings

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How McDonalds celebrated Chinese New Year in Hong Kong!

The North Face, Red Flags

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To position The North Face as the pioneering, authentic outdoor brand in China, we developed an integrated campaign that brought the outdoor lifestyle closer to the consumer.

Oscar Mayor: The Great American Bacon Barter Case Study

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Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...

Canon “Photochains”

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This integrated campaign, created by Leo Burnett Sydney, is designed to create a new form of social networking, based on sharing the inspiration behind photographs.

Wheat Thins: Twitter Case Study

5.23K Views2 Comments

The Escape Pod created and produced a very successful TV and Social Media campaign for Wheat Thins. This video details the thinking behind the idea along with the results

Vodafone’s Christmas Surprise!

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Ever wondered who brings Santa Claus his own gifts on Christmas? Watch the video to find out!

Shiner: Bocklove.com Case Study

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How a 100 old beer brand brought back the love they lost through an integrated campaign

American ROM

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American Rom, a campaign of deception run in Romania in 2010, has won the Grand Prix in the Promo & Activation Lions at Cannes International Festival of Creativity. Romania’s ROM, manufactured by Kandia Dulce, is ...

Granata Pet: Check in, Snack out

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The German pet food brand uses a Foursquare-empowered billboard to create buzz amongst... dogs!

McDonalds: Come as you are Case Study

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LAFA: The get-laid-list

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Skittles – Update the Rainbow

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Using The Super Mega Rainbow Updater Facebook fans visiting the UK Skittles page could post their current status update to a call centre operator. The operators read each update out loud before posting the video back ...

Virgin Mobile: Fair Go Bro Case Study

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In order to rise above the competition in Australia, Virgin Mobile used a very different approach of hiring the Brand Ambassador.

Dexter: Trans-media Case Study

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Dark Knight: Why So Serious? – Batman

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In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film's "Why So Serious?" tagline. A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds ...

Dulux: The Walls are Dancing

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A rather unique case study where after hours of painting walls, Dulux created a stop-motion Video as a commercial.

Coopers 62 ‘You know who you are’

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Developed for the national launch of Coopers 62, this integrated campaign invites people to help define the new Pilsner by contributing a bit of themselves to the brand. Integrated across outdoor, print, online, telev...

Aviva: ‘The Great Wall of Education’ case study

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The 'Aviva Great Wall of Education' is another milestone by Aviva, towards building a bright future for underprivileged children and helping them off the streets and into education. Aviva Life Insurance has partnered ...

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