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Coke Zero challenged unsuspecting train passengers to unlock the 007 in them for their chance to win exclusive tickets for the new James Bond movie SKYFALL. However, the tickets weren't free. People had to go the extr...
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A very creative way to search for new talented Art Directors: Put your job offer into the dummy text on lipsum.com and let the creatives copy your job offer in their layouts.
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Ryanair is cheap. Really cheap. Yet, people complain about the airline. Well with prices this cheap, people need to shut the f*ck up and deal with it, because beggars can’t be choosers. AWARDS: GOLD Clio Awards 2013 ...
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KFC Fillet Bites are 100% REAL chicken, prepared handmade by REAL people, which makes each Fillet Bites to look unique. To prove it, we encouraged customers to join a shape-spotting game, just like the clouds in the s...
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Standard questions. Prepared answers. If job interviews are all the same, how to find the right talent among 1734 applicants?
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The Drum Experience Awards 2019 with its ‘Game Changers’ campaign for ABN AMRO.
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The 1st Case Study clip from the #MeetSouthAfrica Blogger's Trip to South Africa.
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Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?
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As Vijay Sales was approaching 1 Lakh Fans, they wanted to do something unique & remarkable. The most interesting part of this activity was it's originality in having employees participate in a unique activity ...
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Visit US Website of Denon to experience it now! The visYOUalize Yourself site was conceived by BBDO NY with digital production and design provided by Jam3. The microsite and mobile app uses advanced face mapping t...
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Imagine if Facebook had existed 100 years ago during World War I. Imagine living the War through the words, the images, the emotions of Leon Vivien, a French soldier sent to the front to fight for his country, to figh...
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The 'Aviva Great Wall of Education' is another milestone by Aviva, towards building a bright future for underprivileged children and helping them off the streets and into education. Aviva Life Insurance has partnered ...
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What if someone bottled the water that millions in developing countries drink every day and offered it on the streets of New York? For just a buck, during World Water Week (March 22-29, 2010), New Yorkers in the Unio...
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The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulli...
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This is a very neat idea by using an integrated campaign to promote Pizza Hut's $10 Any Pizza Deal using the only social medium on this planet -People.
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A video campaign by Volvo promoting Lifepaint product that won Cannes Lions Grand Prix in 2015 - A high vis spray paint designed to help cyclists stand out in dark conditions.
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The Melbourne Remote Control Tourist brings the unique experiences of Melbourne to life in real time via social media. Users can track and control a team of urban explorers with helmet-mounted streaming video.
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Could zombies live among us? We transformed a few New Yorkers to find out.
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How Sixt used a simple technology product to overcome its advertising barrier of expensive Airport advertising.
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Calling and driving is responsible for more and more accidents a year in Belgium. OVK Parents of Child Road Victims wanted to make people aware of the danger.
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Emart introduced the World's First Shadow based QR Code Campaign that works on sunlight to increase footfalls from offers only available during lunch hours.
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Afraid of Piracy? Wait until you watched how they pulled this campaign off! Presenting the Case study of Kaizers Orchestras' release of the single "Hjerteknuser"
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Vapiano is an Italian restaurant chain that brings the great flavours of Italy together with fresh Australian produce to be a little Italian, a lot Australian. Vapiano wanted to find a way to engage and grow their Fa...
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What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...
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NAB’s ‘break up” campaign was a master class in campaign planning and integrated marketing communications. It all began one beautiful Friday evening back in February 2011 with an apparently upset NAB employee and a...
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When grocery chain Tesco wanted to expand their market share in South Korea, they came up with a brilliant idea. Because the people in South Korea work long hours they thought of an efficient way to sell their product...
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Objective: To reach a target audience that is extremely price conscious and that has no access to media and smartphone technology. Solution: Launch a mobile activation model around the concept of missed calls. Wherei...
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When u do not find a way you need to create it..... This video visualizes about the project which was undertaken in order to create International awareness of the islands of the Great Barrier Reef.
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Building on its reputation for always being ahead of the curve, Warner Bros. Pictures Canada created a unique outdoor installation merging science and advertising that is guaranteed to leave movie lovers, science buff...
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Here is an experiential campaign that is a little different… Ogilvy Paris set out to drive acquisition for Europcar’s Auto Liberte, a service that aims to have you renting cars instead of buying them. So, they devised...
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Yellow Pages has broken away from its traditional testimonial style in its Hidden Pizza Restaurant campaign. The campaign created by Clemenger Proximity Melbourne is part of Yellow Pages annual campaign designed to sh...