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Burger King launches a campaign that counters negative tweets that occur when opening up their new store.
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The campaign highlighted the plight of women in India and how a society would fail or fails if the ‘Queen’ is powerless. The ‘Powerless Queen’ was launched as an online chess game within which one player had to play w...
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Akbank, which is a leading company in banking sector is also well known for cultural areas such as classical music concerts, art exhibitions, performance shows. 22nd Akbank Jazz Festival which is one of the most impo...
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Imagine if Facebook had existed 100 years ago during World War I. Imagine living the War through the words, the images, the emotions of Leon Vivien, a French soldier sent to the front to fight for his country, to figh...
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Ikea wanted to show that they were more than just a store that feature a few products. In order to show it, they created a campaign with smart media planning and highly compact video production techniques. Watch this ...
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An on ground Mobile Innovation at Turquoise Cottage, Delhi using QR code as an admittance stamp. The QR code gave access to the Mobile website which featured upcoming offers at different hours of the night! Sweet init...
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In South Africa alone, Aids kills 1000 people every single day. Brother's for Life, a South African NGO, wanted to create an impact on World Aids Day based on this insight, with a next-to-nothing budget with raising a...
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IKEA proved that it has solution even for the most weird families.
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This 'viral' media-generating campaign was designed to help Tourism Australia attract more British and Irish rugby fans to sign up for the long and expensive tour down under. We took a famous speech by legend Jim Telf...
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Atlantic Canadians have been playing the lottery for years — with little idea as to where their money was going. Lack of accessible information left citizens in the dark about the Atlantic Lottery. In partnership with...
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Novocortex used guerrilla marketing tactics to build brand awareness for an online insurance company. We placed stickers with huge scratches on expensive cars. Stickers could be easily removed, because they were print...
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The 'Aviva Great Wall of Education' is another milestone by Aviva, towards building a bright future for underprivileged children and helping them off the streets and into education. Aviva Life Insurance has partnered ...
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‘Scrabble WiFi‘ converts Scrabble words into free WiFi in places without Internet connections. To get online, players have to prove their spelling skills. The length of time they are able to spend online for free depe...
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What if someone bottled the water that millions in developing countries drink every day and offered it on the streets of New York? For just a buck, during World Water Week (March 22-29, 2010), New Yorkers in the Unio...
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For the opening of the new IKEA Malmö store, they created a Facebook campaign. The mission was to create something engaging that would have the potential of spreading by itself beyond the borders of the Malmö region. ...
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The Canadian Tourism Commission (CTC) has launched interactive murals to inspire Americans to book a Canadian vacation. These murals have taken over the streets of New York, Chicago and Los Angeles this summer - pulli...
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National Geographic ran this "Augmented Reality" campaign, touring various shopping centres and the like. Watch the outcome at this particular French shopping mall.
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This is a very neat idea by using an integrated campaign to promote Pizza Hut's $10 Any Pizza Deal using the only social medium on this planet -People.
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A video campaign by Volvo promoting Lifepaint product that won Cannes Lions Grand Prix in 2015 - A high vis spray paint designed to help cyclists stand out in dark conditions.
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The Melbourne Remote Control Tourist brings the unique experiences of Melbourne to life in real time via social media. Users can track and control a team of urban explorers with helmet-mounted streaming video.
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Could zombies live among us? We transformed a few New Yorkers to find out.
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How Sixt used a simple technology product to overcome its advertising barrier of expensive Airport advertising.
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Run That Town is a strategy game with a twist. Use real Census data to discover who's who in your area, and make decisions that will sway popular opinion in your favour. Choose from hundreds of projects for your town ...
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Calling and driving is responsible for more and more accidents a year in Belgium. OVK Parents of Child Road Victims wanted to make people aware of the danger.
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Emart introduced the World's First Shadow based QR Code Campaign that works on sunlight to increase footfalls from offers only available during lunch hours.
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Afraid of Piracy? Wait until you watched how they pulled this campaign off! Presenting the Case study of Kaizers Orchestras' release of the single "Hjerteknuser"
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Vapiano is an Italian restaurant chain that brings the great flavours of Italy together with fresh Australian produce to be a little Italian, a lot Australian. Vapiano wanted to find a way to engage and grow their Fa...
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Above is the Cannes Lions Branded Content Gold Cape Town Tourism Case Study. Most tourism brands are gifted with big media and productions budgets. We didn't have that luxury. But we did have a beautiful city we wa...
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What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...
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NAB’s ‘break up” campaign was a master class in campaign planning and integrated marketing communications. It all began one beautiful Friday evening back in February 2011 with an apparently upset NAB employee and a...