Category: Social
Wheat Thins: Twitter Case Study
5.26K Views2 Comments0 Likes
The Escape Pod created and produced a very successful TV and Social Media campaign for Wheat Thins. This video details the thinking behind the idea along with the results
Mercedes-Benz Tweet Race
7.73K Views2 Comments0 Likes
The Mercedes-Benz Tweet Race was the world's first twitter campaign which included Social Powered Cars. The campaign had almost 30,000 active participants with over 72,000 Facebook Fans and 77,000 Twitter Followers w...
Axe: Susan Glenn Case Study
6.94K Views2 Comments1 Likes
Dela: Say something Wonderful
6.52K Views2 Comments1 Likes
We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...
Lacta: The Sweetest part of my life
4.67K Views1 Comments1 Likes
See how Lacta, the leading milk chocolate brand in Greece, managed to grow its Facebook page into the most popular of any brand in the country, through a Facebook application that enabled users to express and share th...
Dexter: Trans-media Case Study
5.65K Views1 Comments0 Likes
Volkswagen Polo: “Polowers”
5.86K Views1 Comments0 Likes
Twitter Case Study. Fuel the car with your tweets :P
MoneyControl.com – RockTheSabha
5.64K Views1 Comments1 Likes
Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...
Scandinavian Airlines: Pair of QR Codes
6.31K Views1 Comments1 Likes
Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.
Lacta : The Love Story
4.38K Views1 Comments0 Likes
To promote Lacta chocolate bar in Greece, Kraft Foods & OgilvyOne Athens crowdsourced a 27-minute branded-entertainment film, involving the audience in everything from writing to casting and styling the actors. So...
Corona: Find your Beach
6.60K Views0 Comments0 Likes
Corona Extra, the number one imported beer brand in the U.S., evolved the "Find Your Beach" mantra in 2011 to challenge consumers to be introspective. The campaign introduces a new wave of interactive elements to tran...
Peugeot: Car Showcase
4.66K Views0 Comments0 Likes
This Case Study is among the first case studies to leverage the Pinterest platform for marketing a brand.
Vijay Sales: 100K Campaign Case Study
11.56K Views0 Comments1 Likes
As Vijay Sales was approaching 1 Lakh Fans, they wanted to do something unique & remarkable. The most interesting part of this activity was it's originality in having employees participate in a unique activity ...
Kraft: ID Gum
6.01K Views0 Comments3 Likes
Gum used to be fun. Gum used to get you something extra and something worth collecting. We created an up-to-date digital version that will get teens collecting and chewing in the most mindblowingly amazing gum movemen...
The Lynx Effect hits China
4.54K Views0 Comments0 Likes
This case study video showcases a particularly successful BBH product launch campaign for Lynx.
Tourism Australia: British Lions Australia 2013 Rugby Tour
6.32K Views0 Comments0 Likes
This 'viral' media-generating campaign was designed to help Tourism Australia attract more British and Irish rugby fans to sign up for the long and expensive tour down under. We took a famous speech by legend Jim Telf...
Mini Cooper: Facebook 2012
4.70K Views0 Comments0 Likes
In order to promote sales between 18-24 year olds and increase brand awareness R.Hansil created the Mini Match Program, using social media and interactive design to build the MINI Brand and increase sales among up and...
Nike Basketball – Black Mumba
4.95K Views0 Comments0 Likes
When Kobe Bryant steps on the court, he transforms into his alter ego, The Black Mamba. Kobe has millions of fans across the globe, so we decided to give them the power to transform Kobe digitally. We developed a cust...
Microsoft: Graphing the Game
8.24K Views0 Comments0 Likes
For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...
Tata Docomo: Facebook Ads Hyper Personalization
9.05K Views0 Comments2 Likes
How do you make sure your Facebook Ads are not ignored? Well, Put the persons name on it!
GMP: Raffles Place Ghost
4.49K Views0 Comments0 Likes
This Human Resources Campaign won - Effies 2009: Grand Prix Winner & 1 Gold - Spikes Asia 2009: 3 Golds & 1 Bronze - Media Magazines Top 5 Campaigns for Asia-Pacific in 2008
Volkswagen: Street Quest
5.04K Views0 Comments0 Likes
Since 1951, South Africans have loved Volkswagen. In fact, you'll probably find one on every street, road, highway and byway in the country. We were asked to find an innovative way to celebrate the impact that Volksw...
Kotex: Inspiration Day
4.62K Views0 Comments0 Likes
The worlds first Pinterest campaign "Womens Inspiration Day by KOTEX" is an out reach campaign using Pinterest to find 50 women in Israel and what inspires them. From there, KOTEX created individual inspiration packa...
If I Die: Death Can Catch you Anywhere
5.10K Views0 Comments1 Likes
IF i DIE', is a unique Facebook application that enables people to leave a message that will only be published after they die. Since nobody thinks they will die anytime soon, In order to encourage people to use this a...
Oscar Mayor: The Great American Bacon Barter Case Study
12.21K Views0 Comments1 Likes
Oscar Mayer stands by its new bacon so much, or so the company says for its newest advertising stunt, that they think it can send actor/comedian Josh Sankey across the country with it and nothing else. Specifically, 3...
LEGO: Duplo Evolution
4.82K Views0 Comments0 Likes
Pepsi: Jeff Gordon Test Drive Case Study
9.71K Views0 Comments0 Likes
Riding along with Gordon and the salesman is a prominently displayed can of Pepsi Max ... because the video is a commercial. Uploaded to Youtube by Pepsi on Tuesday, the video racked up more than 7 million views by Th...
Delta Lingerie – The First Facebook Poke Campaign
5.27K Views0 Comments0 Likes
The brief was to promote "a one-time sales proposition on lingerie"; what Grey Tel Aviv did is film a 10-second, sexy and teasing video clip of our model getting dressed with Delta's Lingerie. To gain authenticity, th...
P&G’s Secret: Mean Stinks Case Study
4.99K Views0 Comments1 Likes
Parents can make matters worse. Schools don't know what to do. Anti-bullying laws backfire. The rumors, gossip, hateful and hurtful behavior that girls engage in are often an attempt to cover up their own fears and fl...
Toyota: Try My Hybrid
10.75K Views0 Comments8 Likes
The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...
Switcheroo
4.02K Views0 Comments0 Likes
As part of its 'Switcheroo' campaign, The Australian energy drink V challenged young Swedes to write whatever they want on a friend´s Facebook wall for one hour. Their only problem is that their friend could update yo...
McDonalds: Come as you are Case Study
5.51K Views0 Comments0 Likes
Pepsi: Tweet20 Case Study
4.65K Views0 Comments0 Likes
This is the first ever cricket tournament on twitter. One of the innovative campaigns a brand could run only using Twitter. Although the experience might not be as great as Wheat thins, for a campaign that might have ...
Metropolitan Police: Choose an Ending!
3.94K Views0 Comments0 Likes
A Social Campaign, run majorly on Youtube with interactive features linking to other videos on the channel. The campaign quickly gained momentum on various media channels as it was one of the most innovative ideas in ...
Pizza Hut: Top This Challenge
5.00K Views0 Comments0 Likes
This is a very neat idea by using an integrated campaign to promote Pizza Hut's $10 Any Pizza Deal using the only social medium on this planet -People.
Diomedia Stock Photos: Wildlife Selfies
8.27K Views0 Comments2 Likes
Diomedia Stock Photos Brasil its putting on air a campaign for its new National Geographic Collection. The whole idea is to show people that even during "selfies" and "instagram" fever, decent images can still be prod...
iSpy Levis
4.57K Views0 Comments0 Likes
Host's Levi's campaign in Australia. A real world game and mobile treasure hunt designed to get people talking about, and wearing Levis again.
360i: Twinter Wonderland Case Study
4.70K Views0 Comments0 Likes
In the wake of experiencing the devastation of Hurricane Sandy firsthand, and just a few weeks before the holidays, we wanted to use our talents for the greater good—using the annual agency holiday card as the platfor...
Zellers: Everything Must Go!
4.52K Views0 Comments0 Likes
In 2011, Zellers - an 80 year old brand in Canada announced that it was closing down their stores & make way for Target. But as they had one more year in operations, they had a very limited budget to sell their pr...
ASUS T100: Get Everything Done on the Fly
5.46K Views0 Comments4 Likes
The ‘Get Everything Done on the Fly’ campaign had enormous global success, both in business and in communication results. Breaking through the category clutter led to an unprecedented 30% global sales increase for 201...