Category: Social
Axe: Susan Glenn Case Study
7.31K Views2 Comments1 Likes
Dela: Say something Wonderful
6.81K Views2 Comments1 Likes
We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...
Wheat Thins: Twitter Case Study
5.39K Views2 Comments0 Likes
The Escape Pod created and produced a very successful TV and Social Media campaign for Wheat Thins. This video details the thinking behind the idea along with the results
Mercedes-Benz Tweet Race
8.07K Views2 Comments0 Likes
The Mercedes-Benz Tweet Race was the world's first twitter campaign which included Social Powered Cars. The campaign had almost 30,000 active participants with over 72,000 Facebook Fans and 77,000 Twitter Followers w...
Volkswagen Polo: “Polowers”
6.06K Views1 Comments0 Likes
Twitter Case Study. Fuel the car with your tweets :P
Lacta : The Love Story
4.48K Views1 Comments0 Likes
To promote Lacta chocolate bar in Greece, Kraft Foods & OgilvyOne Athens crowdsourced a 27-minute branded-entertainment film, involving the audience in everything from writing to casting and styling the actors. So...
MoneyControl.com – RockTheSabha
5.86K Views1 Comments1 Likes
Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...
Scandinavian Airlines: Pair of QR Codes
6.50K Views1 Comments1 Likes
Scandinavian Airlines "2 for 1 offer it takes 2 to see" QR Code campaign.
Dexter: Trans-media Case Study
5.81K Views1 Comments0 Likes
Lacta: The Sweetest part of my life
4.74K Views1 Comments1 Likes
See how Lacta, the leading milk chocolate brand in Greece, managed to grow its Facebook page into the most popular of any brand in the country, through a Facebook application that enabled users to express and share th...
Lady Gaga’s Workshop
4.77K Views0 Comments1 Likes
In the winter of 2011, Lady Gaga teamed up with legendary retailer Barneys New York, for its first ever holiday promotional partnership. Digital Surgeons was brought in to bring the campaign alive digitally. Through t...
Scribe Billboard Case Study
4.98K Views0 Comments1 Likes
The ScribeBillboard was an interactive live action billboard located on one of the most important streets in Mexico City. It housed the artist Cecilia Beaven during 10 days, with the only purpose to transform a huge w...
Zellers: Everything Must Go!
4.76K Views0 Comments0 Likes
In 2011, Zellers - an 80 year old brand in Canada announced that it was closing down their stores & make way for Target. But as they had one more year in operations, they had a very limited budget to sell their pr...
Pizza Hut: Top This Challenge
5.07K Views0 Comments0 Likes
This is a very neat idea by using an integrated campaign to promote Pizza Hut's $10 Any Pizza Deal using the only social medium on this planet -People.
Diomedia Stock Photos: Wildlife Selfies
8.40K Views0 Comments2 Likes
Diomedia Stock Photos Brasil its putting on air a campaign for its new National Geographic Collection. The whole idea is to show people that even during "selfies" and "instagram" fever, decent images can still be prod...
Digital Kitchen: Meet Stanley
7.58K Views0 Comments0 Likes
What if a player piano could take requests? In the hacker/maker spirit of DIGITALKITCHEN, our team re-imagined a forgotten technology as a simple interactive experience that connects people and music and in new way. M...
Stride: Mad Intense Gum Case Study
299 Views0 Comments0 Likes
ASUS T100: Get Everything Done on the Fly
5.89K Views0 Comments4 Likes
The ‘Get Everything Done on the Fly’ campaign had enormous global success, both in business and in communication results. Breaking through the category clutter led to an unprecedented 30% global sales increase for 201...
Khortitsa Vodka: Ice Case Study
4.72K Views0 Comments0 Likes
A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.
Allen Solly: Tweeple powered launch
5.00K Views0 Comments1 Likes
To launch the new Autumn Winter collection with us, we went social and carried out 'India's first Tweeple powered billboard!' There are 52 Fridays in a year, and 52 Shirts were up for the grabs. We launched the Hot F...
OCD Foundation: Shortest Ad Ever
3.98K Views0 Comments0 Likes
The shortest video ad ever that reached more than 10,000 people for its innovative nature to make people experience what is it like to have OCD.
Air China: The Check-in Campaign
5.59K Views0 Comments0 Likes
The brief: How can we raise awareness that Air China flies, not only to China but also throughout Asia, while also making the brand a winner in the Swedish market? The solution: We carefully selected a number of Asia...
Doritos #BoldStage Case Study
6.87K Views0 Comments2 Likes
Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...
JELL-O Pudding Face
32.18K Views0 Comments0 Likes
This is what Kraft's Jell-O Pudding did to turn frowns upside down on Twitter.
Land Lakes: Cheese Chatter Case Study
6.09K Views0 Comments0 Likes
Lacta: Love in the end
5.20K Views0 Comments0 Likes
Lacta is the leading chocolate brand in Greece. Continuing its strategy of being a symbol for the sweetness of love, Lacta invited its fans to submit their stories of unfulfilled love, with the promise to give them, t...
Lunchables: Now with Fruit Launch
5.64K Views0 Comments0 Likes
Nike: Instaposters
9.87K Views0 Comments7 Likes
Real time and hyper personal approach of Nike Women’s city attack. Unexpected reward and motivation that provoked an avalanche of action shots on Instagram.
Cocacola: Polar Bears Super Bowl Case Study
6.49K Views0 Comments1 Likes
Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...
Ikea 365 Day Campaign
5.41K Views0 Comments0 Likes
Ikea wanted to show that they were more than just a store that feature a few products. In order to show it, they created a campaign with smart media planning and highly compact video production techniques. Watch this ...
ALS: Ice Bucket Challenge Case Study
7.13K Views0 Comments4 Likes
LEGO: Festival of Play
5.92K Views0 Comments0 Likes
U.S Cellular: Call Someone Who Cares
5.00K Views0 Comments0 Likes
A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.
Old Spice: The Man your man can smell like
4.57K Views0 Comments2 Likes
An overwhelming case study about the Old Spice Campaign - The Man you man can smell like
Woolmark – Fashion by Feelings
5.01K Views0 Comments0 Likes
How to engage a new generation of wool consumer with a social media campaign by circul8.com.au Have a look at the results!
Museum of the Great War: Facebook 1914
5.09K Views0 Comments1 Likes
Imagine if Facebook had existed 100 years ago during World War I. Imagine living the War through the words, the images, the emotions of Leon Vivien, a French soldier sent to the front to fight for his country, to figh...
Snapple: Best Stuff on Earth
5.74K Views0 Comments0 Likes
Snapple needed to reclaim their 'Best Stuff on Earth' brand essence and engage their devoted fans in the digital environment. Campfire created a unique program that celebrated fan behaviors, fueled conversations and r...
Pizza Hut: Juan Time
6.50K Views0 Comments1 Likes
Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.
Sodimac And La Casa Eco – Skip This Behavior
4.68K Views0 Comments1 Likes
Case study around a beautifully executed pre-roll campaign from Sodimac and La Casa Eco. Developed by Draft FCB Mayo Digital in Chile. Encourages users to skip a behavior rather than skip an ad.
Oreo: Daily Twist Case study
5.87K Views0 Comments0 Likes
Sure Oreo is an awesome brand when it comes to engaging people with its kidvertising tactics but this campaign purely ran on Facebook with content innovation. The campaign gained huge interaction with a combination of...