6.33K Views0 Comments4 Likes
The ‘Get Everything Done on the Fly’ campaign had enormous global success, both in business and in communication results. Breaking through the category clutter led to an unprecedented 30% global sales increase for 201...
9.36K Views0 Comments1 Likes
12.29K Views0 Comments1 Likes
As Vijay Sales was approaching 1 Lakh Fans, they wanted to do something unique & remarkable. The most interesting part of this activity was it's originality in having employees participate in a unique activity ...
15.49K Views0 Comments2 Likes
Above is the Cannes Lions Branded Content Gold Cape Town Tourism Case Study. Most tourism brands are gifted with big media and productions budgets. We didn't have that luxury. But we did have a beautiful city we wa...
11.32K Views0 Comments8 Likes
The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...
6.53K Views0 Comments1 Likes
Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?
8.61K Views0 Comments0 Likes
For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...
4.92K Views0 Comments0 Likes
The man with the answer – Guru Jafforidza When asked to launch Jaffo biscuits, we first launched a guru – Guru Ridza. The only man in the world who had one answer to every question. That answer is WHY NOT. He decided ...
5.34K Views0 Comments1 Likes
Imagine if Facebook had existed 100 years ago during World War I. Imagine living the War through the words, the images, the emotions of Leon Vivien, a French soldier sent to the front to fight for his country, to figh...
6.70K Views0 Comments1 Likes
Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.
7.19K Views0 Comments2 Likes
Doritos chips are known for their bold flavor. In 2013 it was time to move from bold flavor to bold action. We started by giving fans control over how bold our concerts got at the SXSW music festival. We built the ta...
6.65K Views0 Comments0 Likes
Need a Break? Well, the Break Delivery Campaign from Kitkat did just that to excite consumers while delivering their Campaign Message. Managed by Gelattina - A Mexican agency based in Monterrey, with offices in Los An...
5.84K Views0 Comments0 Likes
4.65K Views0 Comments1 Likes
CHALLENGE When Febreze reached one million fans on Facebook, we wanted to say thank you. So we did. Literally. One million times. SOLUTION For two days in June, everyone from brand managers to interns to agencies wer...
4.88K Views0 Comments0 Likes
Axe's own football tournament on Facebook during Euro 2012.
6.37K Views0 Comments2 Likes
Temptations are so irresistible, that when you shake a bag, real cats come out from hiding. But what would happen if we put the same irresistible shake online? We created KittyCat Hijack to find out.
5.45K Views0 Comments0 Likes
Rothco developed a campaign by putting conversations where it should be with a powerful integrated media strategy.
5.00K Views0 Comments0 Likes
In 2011, Zellers - an 80 year old brand in Canada announced that it was closing down their stores & make way for Target. But as they had one more year in operations, they had a very limited budget to sell their pr...
5.51K Views0 Comments1 Likes
How McDonalds celebrated Chinese New Year in Hong Kong!
7.12K Views2 Comments1 Likes
We gave ordinary people a chance to say something wonderful to someone they really care about and filmed their speeches with 6 hidden cameras. The footage was used to develop extraordinary commercials, with real emoti...
4.74K Views0 Comments0 Likes
For this years AT&T Youth Holiday campaign, users were able to share once in a lifetime gifts so incredible they were virtually priceless! The personalized gifts "that money can't buy" were sent out in the hopes o...
4.83K Views0 Comments0 Likes
A unique an innovative case study where the brand engaged the audience by making them blow wind into the Camera, thereby cooling off the screen.
5.72K Views0 Comments0 Likes
The brief was to promote "a one-time sales proposition on lingerie"; what Grey Tel Aviv did is film a 10-second, sexy and teasing video clip of our model getting dressed with Delta's Lingerie. To gain authenticity, th...
4.95K Views0 Comments0 Likes
In order to promote sales between 18-24 year olds and increase brand awareness R.Hansil created the Mini Match Program, using social media and interactive design to build the MINI Brand and increase sales among up and...
6.02K Views0 Comments0 Likes
The Agency enabled Heinz's Facebook fans to send personalised cans of 'get well' soup to sick friends, attracting 100k new fans.
6.28K Views0 Comments0 Likes
5.38K Views0 Comments0 Likes
Vapiano is an Italian restaurant chain that brings the great flavours of Italy together with fresh Australian produce to be a little Italian, a lot Australian. Vapiano wanted to find a way to engage and grow their Fa...
5.84K Views0 Comments0 Likes
This is the story of how a Facebook Page changed the tourism traffic to one tiny village in Graubünden in Switzerland.