Category: Facebook

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Lacta: The Sweetest part of my life

4.91K Views1 Comments

See how Lacta, the leading milk chocolate brand in Greece, managed to grow its Facebook page into the most popular of any brand in the country, through a Facebook application that enabled users to express and share th...

Ford: Keyfree Login

4.99K Views0 Comments

Your smartphone becomes the key for Facebook, Twitter, Gmail... Publicité, marketing créativité www.llllitl.fr The Software "Ford Keyfree Login" automatically logs in and logs out your web accounts as you approach yo...

Dominos: DomiCopter Case Study

7.13K Views0 Comments

Introducing the ‘DomiCopter’ Dominos’ First Pizza Delivery Drone that will escape traffic, and ensure you get your pizza hot, no matter how far away you are. This Domicopter was built by Aerosights Dean Wynton and Ton...

Skittles – Update the Rainbow

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Using The Super Mega Rainbow Updater Facebook fans visiting the UK Skittles page could post their current status update to a call centre operator. The operators read each update out loud before posting the video back ...

AT&T: A Gift That Money Can’t Buy

4.80K Views0 Comments

For this years AT&T Youth Holiday campaign, users were able to share once in a lifetime gifts so incredible they were virtually priceless! The personalized gifts "that money can't buy" were sent out in the hopes o...

Guru Ridza: Jaffo biscuits Case Study

4.97K Views0 Comments

The man with the answer – Guru Jafforidza When asked to launch Jaffo biscuits, we first launched a guru – Guru Ridza. The only man in the world who had one answer to every question. That answer is WHY NOT. He decided ...

Lynx Rise: Wake Up & Stay Alert

4.72K Views0 Comments

Lynx Rise launched this campaign to support the launch of Lynx Rise Morning Shower Gel. All we got to say is - Wake Up & Stay Alert!

Mini Cooper: Facebook 2012

4.98K Views0 Comments

In order to promote sales between 18-24 year olds and increase brand awareness R.Hansil created the Mini Match Program, using social media and interactive design to build the MINI Brand and increase sales among up and...

Carnival Cruise Lines: Didja Ever

7.02K Views0 Comments

Vijay Sales: 100K Campaign Case Study

12.38K Views0 Comments

As Vijay Sales was approaching 1 Lakh Fans, they wanted to do something unique & remarkable. The most interesting part of this activity was it's originality in having employees participate in a unique activity ...

McDonalds HK: Share the Blessings

5.55K Views0 Comments

How McDonalds celebrated Chinese New Year in Hong Kong!

Zellers: Everything Must Go!

5.05K Views0 Comments

In 2011, Zellers - an 80 year old brand in Canada announced that it was closing down their stores & make way for Target. But as they had one more year in operations, they had a very limited budget to sell their pr...

Mr. Delivery: Fire the Chef

6.58K Views0 Comments

Mr. Delivery launched a campaign by modifying its Logo! Ever done the same for any campaign?

LEGO: Festival of Play

6.15K Views0 Comments

Axe Footy: The Sexier Side of Football

4.92K Views0 Comments

Axe's own football tournament on Facebook during Euro 2012.

Cocacola: Polar Bears Super Bowl Case Study

6.88K Views0 Comments

Coca-Cola rolled out the details of its Super Bowl advertising on Thursday, and compared to what else we've seen, it looks pretty good. At first blush, the campaign, by Wieden + Kennedy in Portland, Ore., is just anot...

Yellow Chocolate

4.64K Views0 Comments

This Case Study won the Cannes Gold Media Lion in 2010. Yellow Pages went about changing the perception of the color of chocolate by creating a Yellow chocolate that would symbolize the brand.

TimTam: Truly Madly Tim Tam

5.28K Views0 Comments

Microsoft: Graphing the Game

8.66K Views0 Comments

For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...

Lyons: Puts the talk into tea

5.50K Views0 Comments

Rothco developed a campaign by putting conversations where it should be with a powerful integrated media strategy.

P&G’s Secret: Mean Stinks Case Study

5.40K Views0 Comments

Parents can make matters worse. Schools don't know what to do. Anti-bullying laws backfire. The rumors, gossip, hateful and hurtful behavior that girls engage in are often an attempt to cover up their own fears and fl...

Snapple: Best Stuff on Earth

5.98K Views0 Comments

Snapple needed to reclaim their 'Best Stuff on Earth' brand essence and engage their devoted fans in the digital environment. Campfire created a unique program that celebrated fan behaviors, fueled conversations and r...

Toyota: Try My Hybrid

11.45K Views0 Comments

The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...

Switcheroo

4.24K Views0 Comments

As part of its 'Switcheroo' campaign, The Australian energy drink V challenged young Swedes to write whatever they want on a friend´s Facebook wall for one hour. Their only problem is that their friend could update yo...

Lacoste: Lacoste Live Launch

5.56K Views0 Comments

How to launch a clothing collection to consumers with an immersive experience? Go ahead! Watch the video!

Lacta: The Video Clip

5.22K Views0 Comments

Burger King – Whopper Sacrifice

5.54K Views0 Comments

In 2009, Burger King created an innovative way to showcase how much the Americans love the Whopper Burger in a way that was detrimental to Facebooks Growth. Although Facebook took it down after a few weeks, the campai...

Nescafe: Cover Photo Unveil Case Study

5.37K Views0 Comments

Pizza Hut: Juan Time

6.75K Views0 Comments

Pizza Hut follows up its famous "Hate Late?" campaign with this effort aimed at unifying a country that's notorious for starting the New Year at a range of different times.

McDonalds: Come as you are Case Study

5.89K Views0 Comments

Avonmore: Peakfresh.ie Case Study

6.76K Views0 Comments

Peakfresh.ie celebrates the fact that Avonmore provide only the very freshest milk from a select group of Irish farmers. We made a website that tells the story of Avonmore milk from glass to grass, with the help of Bo...

Margaritaville Case Study

5.10K Views0 Comments

The re-launch of the Mixed Drink Maker from Margaritaville!

Temptations: KittyCat Hijack

6.43K Views0 Comments

Temptations are so irresistible, that when you shake a bag, real cats come out from hiding. But what would happen if we put the same irresistible shake online? We created KittyCat Hijack to find out.

Olla Condoms: Unexpected Babies

4.43K Views0 Comments

This is a unique marketing campaign that went against Facebook norms by creating a shocking experience to spread the use of Olla Condoms. This video is sure to give you creepy ideas when planning your next campaign.

Delta Lingerie – The First Facebook Poke Campaign

5.78K Views0 Comments

The brief was to promote "a one-time sales proposition on lingerie"; what Grey Tel Aviv did is film a 10-second, sexy and teasing video clip of our model getting dressed with Delta's Lingerie. To gain authenticity, th...

Axe Apollo

7.74K Views0 Comments

In a marketing campaign too strange not to be true, the Axe brand of body spray/deodorant/smelly stuff for young men has recruited iconic astronaut Buzz Aldrin to promote their new “Apollo” scent for grooming products...