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A US Cellular project to reply back in real time to angry customer tweets with sweet customer service songs.
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Turkcell was launching new smart phones bundled with mobile internet and wanted to create awareness among the heavy internet users. They created a first of it's kind live competition that took place in the home ground...
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Ever wondered who brings Santa Claus his own gifts on Christmas? Watch the video to find out!
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In order to rise above the competition in Australia, Virgin Mobile used a very different approach of hiring the Brand Ambassador.
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This year when MTS India came onboard to power the Bacardi NH7 Music Festival, not only did they give musicians a platform to get voted and then play on the MTS Discover Stage, but they extended the concept of becomin...
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The Brief: Tata Docomo observed that millions of Tata Photon prepaid customers had to go through a long process to access their account details & current usage. The brief was to cut it down significantly. The Exe...
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The event that has amazed the people of Milan, taking the other side of the world in a single metro station, designed by M & C Saatchi for Fastweb. From the brief to the final results of a truly amazing day.
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The NH 7 Weekender is considered one of the happiest music festival in India. With the fun and music comes the responsibility of cleaning all the garbage left behind by the music lovers. That's when MTS India decided...