The German pet food brand uses a Foursquare-empowered billboard to create buzz amongst… dogs!
You may also like
LifeBouy Hand Washing Campaign
736 Views0 Comments2 Likes
Lifebouy (HUL) took up the opportunity at the Maha Kumbh Mela, Allahabad in association with OgilvyAction to spread the importance of washing hands as a preventive measure to avoid diarrhea. The Lifebuoy Handwashing c...
HUL Active Wheel Rural Mobile Campaign – Case Study
515 Views0 Comments0 Likes
Objective: To reach a target audience that is extremely price conscious and that has no access to media and smartphone technology. Solution: Launch a mobile activation model around the concept of missed calls. Wherei...
The Oreo Eclipse – Case Study
464 Views0 Comments1 Likes
Oreo launched a campaign to coincide with solar eclipse to amplify its current global push Play with Oreo.
TIDE: It’s a Tide Ad! – Case Study
408 Views0 Comments0 Likes
The Super Bowl has long provided a platform for the USA's biggest brands to prove their creative worth. In 2017 Tide and Saatchi & Saatchi did this with Bradshaw Stain, a live broadcast hijacking which confused viewer...
