Wrigley/Skittles wanted to engage the Target Audience (young teens +12) into something major, interactive, closely related to brand values and Skittles USP.
Our task was to plan, create and launch an online campaign for Skittles.
We created an interactive website, powered by Bill Trefill, the son of Czech and Slovak immigrants who returned to Czech Republic to show what Skittling is about….

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FMCG, Microsite


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