Nike’s I AM PLAYR Case Study takes the dream of living the life of a professional footballer to the next level, a game which marries social gaming with big brands such as Nike and Alfa Romeo. I AM PLAYR offers a unique opportunity for brands to engage their customers and its brand integration platform affords opportunities for new brands to interact with our audience at an entry level budget.
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Leo Morejon led social media marketing for Stride Gum for three years while at JWT (World’s Best-known Marketing Communications Brand). Along with writing all the social media content and maintaining social channel...
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