Above is the Cannes Lions Branded Content Gold Cape Town Tourism Case Study.
Most tourism brands are gifted with big media and productions budgets. We didn't have that luxury. But we did have a beautiful city we wa...
The brief: How can we raise awareness that Air China flies, not only to China but also throughout Asia, while also making the brand a winner in the Swedish market?
The solution: We carefully selected a number of Asia...
How would you like to receive a gift, when you are sitting in the airport waiting to board the aircraft? KLM, the Dutch Airline, did just that, but in an equally innovative manner.
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