Riding along with Gordon and the salesman is a prominently displayed can of Pepsi Max … because the video is a commercial. Uploaded to Youtube by Pepsi on Tuesday, the video racked up more than 7 million views by Thursday, fooling a few people in the process.
You may also like
Cocacola: Share a Coke Case Study
8.80K Views0 Comments9 Likes
ASUS T100: Get Everything Done on the Fly
5.47K Views0 Comments4 Likes
The ‘Get Everything Done on the Fly’ campaign had enormous global success, both in business and in communication results. Breaking through the category clutter led to an unprecedented 30% global sales increase for 201...
Vijay Sales: 100K Campaign Case Study
11.58K Views0 Comments1 Likes
As Vijay Sales was approaching 1 Lakh Fans, they wanted to do something unique & remarkable. The most interesting part of this activity was it's originality in having employees participate in a unique activity ...
Toyota: Try My Hybrid
10.75K Views0 Comments8 Likes
The ‘Try my Hybrid’ campaign in Norway is a social + mobile platform featuring real Toyota Hybrid owners – who for no money – signed on to let strangers, friends and neighbours (plus friends of friends through Faceboo...