The ‘Get Everything Done on the Fly’ campaign had enormous global success, both in business and in communication results. Breaking through the category clutter led to an unprecedented 30% global sales increase for 2014. The videos went viral with over 20 million views. It was ASUS’ most successful campaign ever!
You may also like
Corona (China) “Win an Island” – Case Study
1.37K Views0 Comments0 Likes
This case study demonstrates how Corona, a Mexican beer brand, got itself noticed by Chinese consumers by tapping into Chinese culture.
Amazon India – Aur Dikhao Campaign – Case Study
1.03K Views0 Comments1 Likes
Objective: Disrupt India’s established and powerful leaders in e-commerce and online shopping in a unique and different way. Solution: Amazon capitalized on the popular phrase among shoppers in India, “Aurdikhao” (Sh...
Nike – Dream Crazy – Ad Campaign – Case Study
1.43K Views0 Comments1 Likes
The campaign dropped Nike into the center of a cultural storm, but ultimately changed the marketing conversation and helped to propel sales, earning the brand several major awards. "Don't ask if your dreams are crazy....
Coca-Cola Contour Digital Campaign – Case Study
908 Views0 Comments0 Likes
As a brand that stands for happiness, for their 100th birthday they created a campaign that spread happiness on social media and celebrate the iconic bottle shape.
