Category: Internet
ACE ABN AMRO campaign
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The Drum Experience Awards 2019 with its ‘Game Changers’ campaign for ABN AMRO.
Whopper Detour Case Study
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Burger King and agency FCB New York picked up a Grand Prix in the Direct Lions, for its ‘Whopper Detour’ campaign used location-based marketing to prank rival McDonald's.
DPA – Adoptable Trends – Case Study
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Turning shelter dogs into trending topics. They feel that shelter dogs lack attention & online exposure to find a permanent home. The idea was simple, They renamed adoptable dogs after something that earns a lot of at...
Corona (China) “Win an Island” – Case Study
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This case study demonstrates how Corona, a Mexican beer brand, got itself noticed by Chinese consumers by tapping into Chinese culture.
Snaptivity – Cannes Lions 2018 (Case Study)
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Technology company Snaptivity uses AI to capture fan reactions at live sporting events and send photos directly to their smartphones.
Einstein’s Chalkboard – Case Study
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National Geographic 'Genius' created a Twitter-Powered Chalkboard Robot to show off the genius of Einstein, which is also the focus of the series.The Chalkbot brings the inventor's brilliant mind to life via a chalkbo...
Coca-Cola Contour Digital Campaign – Case Study
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As a brand that stands for happiness, for their 100th birthday they created a campaign that spread happiness on social media and celebrate the iconic bottle shape.
Corruption Detector – Cannes Lions 2018 (Case Study)
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Using simple face recognition software, the app finds and retrieves politician's corruption records in Brazil.
McDonald’s – The Blind Taste – Case Study
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Italians always had a Prejudice for McDonald's taste. Blind-taste testing might be the key to McDonald's new branding strategy. So far, it looks like it's working.
Audi R8 : Gone in 5 seconds Case Study
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The new Audi R8 can do 0-100km/h in 3.5 seconds. They noticed that people usually skip the ads before a YouTube video after 5 seconds. So, they took a media space that people stop engaging with after 5 seconds and use...
Amazon – Alexa Loses Her Voice
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After a teaser ad where Amazon’s Alexa loses her voice, with an appearance by founder and chief executive officer Jeff Bezos, the story continues by showing Alexa celebrity replacements for the e-commerce giant’s Supe...
The Hidden Flag – Case Study
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The Federation, Spain’s largest organization for LGBT+ rights, sent six activists from six different countries to Russia. Each person wore the shirt from their home country and together they formed the Rainbow flag.
The Oreo Eclipse – Case Study
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Oreo launched a campaign to coincide with solar eclipse to amplify its current global push Play with Oreo.
Burn that Ad! – Burger King – Case Study
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Burger King is encouraging customers to ‘burn’ the adverts of rival fast food chains using a new augmented reality. An app that sees billboards engulfed in flames to reveal a mobile coupon for a free whopper sandwich ...
The Nightmare King – Case study
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Can a burger actually give you nightmares? That’s what Burger King set out to prove with an unusual research study for its latest Halloween limited time offer: The Nightmare King.
Ubertoys – Case Study
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Ubertoys gives people the chance to relive their childhood by riding around their city in a toy farm truck, a remote-controlled car or even a vehicle made entirely of modelling clay, while letting the magic do its work.
Chevrolet ‘Sonic’ Campaign – Case Study
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Chevrolet launched a series of YouTube videos for the Chevy 'Sonic' campaign, supported by a full suite of YouTube & Google ads. They saw a net increase in subscribers on their YouTube channel, as well as increase...
Fastline – Italy to Tokyo in a few seconds!
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The event that has amazed the people of Milan, taking the other side of the world in a single metro station, designed by M & C Saatchi for Fastweb. From the brief to the final results of a truly amazing day.
Diomedia Stock Photos: Wildlife Selfies
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Diomedia Stock Photos Brasil its putting on air a campaign for its new National Geographic Collection. The whole idea is to show people that even during "selfies" and "instagram" fever, decent images can still be prod...
MTS India: Free Wi-Fi Thrash Bin At NH7 Music Festival
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The NH 7 Weekender is considered one of the happiest music festival in India. With the fun and music comes the responsibility of cleaning all the garbage left behind by the music lovers. That's when MTS India decided...
Microsoft: Graphing the Game
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For Microsoft's sponsorship of the British & Irish Lions rugby tour to Australia, we turned a brief for a single print ad into an integrated campaign that used real-time match data captured on-screen to create 'li...
MoneyControl.com – RockTheSabha
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Supari Studios developed a case study for Moneycontrol.com's Budget 2012 Campaign - Rock the Sabha. SS played a small part in putting together digital video content for this integrated campaign which has garnered a bu...
Temptations: KittyCat Hijack
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Temptations are so irresistible, that when you shake a bag, real cats come out from hiding. But what would happen if we put the same irresistible shake online? We created KittyCat Hijack to find out.
Adobe: Print is Alive
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While Adobe started focussing more on Digital after the release of CS5 suite they realised that a majority of the 'Print' designers were left in the dark. As a result the Print Designers stopped caring about using Ado...
MTV: Gif Me More Party Case Study
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To launch the MTV Mobile Plan, MTV decided to go with something they were always known for - Music. The challenge was to create a never before seen content through music.
Google: Voice Search London Campaign
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Nöjesbladet: The Invite
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Nöjesbladet, is an Online weekend guide to offers that make a weekend awesome. But since most friends like to stay indoors, the agency worked on a solution that takes them outdoors with the most exciting experience of...
Bing: D-code JayZ
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If you are going to take on Google at search then you are going to have to hire some heavy hitters which is exactly what Bing did when they brought in Jay Z and developed this brilliant innovative campaign to help lau...
Someone to Zip you Up!
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This is the Eurobest 2010 silver winning campaign case study for for JDate. Do you think this is a Guerrilla Tactic?
If I Die: Death Can Catch you Anywhere
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IF i DIE', is a unique Facebook application that enables people to leave a message that will only be published after they die. Since nobody thinks they will die anytime soon, In order to encourage people to use this a...
Take this Lollipop
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The Most Creepiest Campaign in the world - Take this Lollipop helps users realize the amount of content they share on the web. The latter part of the video showcases how someone can use the content you shared, against...
