Grolsch has a distinctive flavour profile that stands out from its rivals. The big, bold flavour is delivered discretely behind a quirky, Dutch exterior. While other beers shout, with nothing to back it up, Grolsch is a beer that is big on the inside.
We brought ‘big on the inside’ to life with a creative campaign featuring Dutch legends that never speak a word. From the start we planned this as a multi-screen campaign with an interactive video and mobile experience that both extends and seeds the TV creative. The TV and interactive are hosted on our new responsive Grolsch website.